Marketing Dictionary

another definition in the dictionary:

Place_Marketing-marketing activity intended to promote an awareness, and favourable opinion, of a particular place or region.

Repositioning-arranging for a product or brand to occupy some other clear and distinctive position in the market and in the minds of target consumers than that which it presently occupies, repositioning may be necessary or desirable if sales expectations are not being met, or to allow for the introduction to the market of a new product or brand, or similar. See Market Positioning.

Marketing Dictionary

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examples:

Media_Council_o
a body which represents the interests of advertisers, advertising agencies and the media. ...

Marketing_Commu
the formal and informal messages that sellers transmit to buyers, the systematic (planned) as well a ...

Customer_Driven
a system of distribution designed with customer requirements rather than a company's convenience in ...

Organisational_
the sum of all industrial, institutional, reseller and government markets whose buyers purchase prod ...

Purchase_Intent
the likelihood that a consumer will buy a particular product resulting from the interaction of his o ...


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