another definition in the dictionary:
Assortment_Stra-options available to a reseller in determining the assortment of products and services to be carried. See Broad Assortment, Deep Assortment, Exclusive Assortment, Scrambled Assortment.
Staples-a sub-category of convenience goods consisting of frequently purchased foodstuffs. See Convenience Goods.
JIT
abbrev. Just-In-Time Inventory System. ...
Joint_Demand
a situation in which demand for a product rises and falls with demand for another product with which ...
Joint_Venture
a risk-reducing method of market entry in which two firms combine forces to manufacture or market a ...
Judgment_Sample
a type of non-probability sample used in gathering primary data in marketing research, the sample is ...
Jury_of_Executi
a forecasting method based on the opinions of senior management. ...
Just_In_Time_In
an inventory control method, devised in Japan, for keeping inventory costs to a minimum, supplies ar ...
Just_In_Time_Pu
see Just-In-Time Inventory System. ...
Sales_Wave_Expe
a technique used to test consumer reaction to new products prior to full-scale commercialisation, ne ...
another definition in the dictionary:
Horizontal_Inte-a strategy for growth in which a company develops by seeking ownership of, or some measure of control over, some of its competitors. See Backward Integration, Forward Integration.
Autonomic_Decis-a purchase decision made by either spouse independently. See Syncratic Decision.
Marketing_Commu
the formal and informal messages that sellers transmit to buyers, the systematic (planned) as well a ...
another definition in the dictionary:
Hypermarche-see Hypermarket.
Consumer_Credit-finance made available by leading companies to consumers for purchases with arrangements having been made for the loan to be repaid with interest.
New_To_The_Worl
products which serve a purpose for which no product has previously existed. See New Products. ...
another definition in the dictionary:
Segmentation_St-specific marketing approaches available to, or taken by, a firm in relation to the market segment or segments it wishes to target, four specific segmentation strategies are available - concentrated segmentation strategy, market segment expansion strategy, product line expansion strategy and differentiated segmentation strategy. See Concentrated Segmentation Strategy, Market Segment Expansion Strategy, Product Line Expansion Strategy, Differentiated Segmentation Strategy.
Sales_Represent-a salesperson, an individual employed to sell goods on behalf of a producer or some other member of a marketing channel by contacting prospective customers and developing in them an interest in the company's products.
Sales_Tasks
the job activities carried out by salespeople, these may include direct selling tasks (making produc ...
another definition in the dictionary:
Campaign-a related selection and execution of IMC activities to achieve marketing communication objectives.
Geographic_Depl-the deployment of a sales team on a regional or district basis as opposed to a product-type or customer-type basis.
Channel_Flows
the flow of physical goods and services, title, promotion, information and payment along a channel o ...
another definition in the dictionary:
Deep_Assortment-an assortment strategy in which a reseller decides to carry many variants of each product in the range. See Assortment Strategies, Broad Assortment, Exclusive Assortment, Scrambled Assortment.
Death_of_Salesm-a play by the U.S. playwright, Arthur Miller, set in the 1930s, the era of the 'selling concept', the play and its central character, Willy Loman, a salesman, are often referred to in sales training material.