another definition in the dictionary:
Product_Adverti-advertising in which a company promotes a particular good or service.
Alternative_Clo-a closing technique in which a salesperson presents two alternatives in an attempt to get a commitment from the buyer to one, (eg. 'The red or the black?', 'Cash or card?') See Close.
The letter 'J' words
JIT
abbrev. Just-In-Time Inventory System. ...
Joint_Demand
a situation in which demand for a product rises and falls with demand for another product with which ...
Joint_Venture
a risk-reducing method of market entry in which two firms combine forces to manufacture or market a ...
Judgment_Sample
a type of non-probability sample used in gathering primary data in marketing research, the sample is ...
Jury_of_Executi
a forecasting method based on the opinions of senior management. ...
Just_In_Time_In
an inventory control method, devised in Japan, for keeping inventory costs to a minimum, supplies ar ...
Just_In_Time_Pu
see Just-In-Time Inventory System. ...
see also:
Elasticity_of_D
a measure of the degree to which any change in the price of a product will affect the demand for it. ...
another definition in the dictionary:
Homogeneous_Sho-shopping goods perceived by consumers to be essentially the same in quality and attributes, price is consequently the deciding factor. See Heterogenous Shopping Goods, Shopping Goods.
Sales_Volume-the total revenue produced or the total number of units of a product sold in a given period.
POSSLQ
abbrev. Persons of Opposite Sex Sharing Living Quarters, sometimes written as POSLSQ - Persons of Op ...
another definition in the dictionary:
Questionnaire_-an instrument used for soliciting responses in a marketing research survey, a list of questions.
Full_Nesters-a term used to describe the stage in the typical family life cycle in which the household consists of parents and growing children, three sub-stages of 'full nesters' are used by marketers in targeting their products: Full Nest 1, where the youngest child is under six years of age, Full Nest 2, where the yougest child is over six, and Full Nest 3, where the household consists of parents and older dependent children. See Family Life Cycle.
Business_Plan
a blueprint for building a company, containing a definition of the company's mission, identified opp ...
another definition in the dictionary:
Elaboration_Pro-questions posed by salespeople when positively encouraging prospects to provide additional information about their needs.
Banded_Offers-see Banded Pack.
Stated_Objectio
the reason given by a prospective buyer for not accepting the product offered, the stated objection ...
another definition in the dictionary:
Curve_Fitting-a method of analysing associative data in which a number of possible curve shapes - straight lines, concave, convex, s-shaped etc - are used with historical data to discover trends or relationships.
By_Product_Pric-a pricing method used in situations where a saleable by-product results in the manufacturing process. If the by-product has little value, and is costly to dispose of, it will probably not affect the pricing of the main product, if, on the other hand, the by-product has significant value, the manufacturer may derive a competitive advantage by charging a lower price for its main product.
Expert_Forecast
a sales forecasting method in which outside specialists or industry experts - economists, academics, ...
another definition in the dictionary:
Personal_Sellin-a form of promotion utilising the services of a sales team, one of the major controllable variables (with advertising, sales promotion and publicity) of the promotion mix. See Promotion Mix.
European_Econom-a group of European nations acting as a trading block, limiting trade barriers among members and applying common tariffs to products from non-members.
