another definition in the dictionary:
Receiver-the target of a message in the communication process.
Intermodal_Tran-a shipping method in which two or more modes of transport are used, for example, where containerised goods are loaded from truck to ship and back to truck again in the port of destination.
Absolute_Produc
a new product introduction which does not manage to recover its production and marketing costs, the company incurs a financial loss.
see also:
Cross_Elasticit
a measure of the affect a change in the price of one product will have on the demand for a substitut ...
another definition in the dictionary:
Data_Collection-the activity of gathering facts or information about a subject in a marketing research study. See Marketing Research.
Agricultural_Su-a product that is manufactured from farm produce but which is a substitute for a more traditional farm commodity. For example, soy-protein steaks are a substitute for beef steaks.
Adoption
the choice of one product over another. ...
another definition in the dictionary:
Multiform_Corpo-highly diversified conglomerates with many unrelated businesses.
Reinforcement_A-advertising intended to reassure purchasers, to tell them that they have done the right thing in buying the particular product and to explain how to get the best results and most stisfaction from its use, the purpose of reinfrcement advertising is to maintain market share.
Price_Space
the price difference between items in a product line, having the right amount of price space is ofte ...
another definition in the dictionary:
Freight_Charges-transportation costs involved in shipping goods from producer to customer.
Problem_Childre-see Question Marks.
Grey_Market
the importing of particular goods by firms which have not been appointed by the manufacturer as offi ...
another definition in the dictionary:
MBO-abbrev. Management by Objectives
Experience_Curv-the pricing of a product at a lower than average-cost level on the basis that costs will decrease as production experience increases.
Economic_Enviro
factors in the economy, such as inflation, unemployment, interest rates, etc., that influence the bu ...
another definition in the dictionary:
Diversification-a growth strategy in which an organisation takes on new products and new markets at the same time. See Growth Strategies, Concentric Diversification, Conglomerate Diversification, Horizontal Diversification.
Incentive-an inducement to buy, incentives include special price deals, premiums, contests, etc.
