another definition in the dictionary:
Gross_Sales-the total revenue from all sales to customers in a specified period.
Bidding-a pricing method in which selling organisations bid for a buyer's custom, the bid is the seller's price offer.
Account_Executi
see Account Manager.
see also:
Selling_In
the process of educating the salesforce and distributors to sell a new product as part of the prepar ...
another definition in the dictionary:
Safety_Recall-the request by a manufacturer for the return of a particular batch or model of a product (for repair, replacement or credit) when the product has been found to be defective or unsafe.
Labelling-activities associated with the design and content of the wording on a product or package which identifies it and provides instructions for its handling and use.
Psychological_S
a consumer's mind set, his or her positive or negative feelings or predispositions towards a particu ...
another definition in the dictionary:
Divest_Strategy-a planned decision to get out of a particular business or product line, to sell off.
Brainstorming-an idea generating process commonly used in new product development, the process encourages open communication and full participation by group members, while withholding any criticism. Evaluation takes place after all ideas have been expressed. See Idea Generation, New Product Development.
Contractual_Sal
salespeople who are not full or part-time paid representatives of a company but who sell for it on a ...
another definition in the dictionary:
Off_Premise_Buy-buying that is done by wholesalers and retailers through buying offices located overseas or in distant locations.
Brand_Identific-decisions relating to the type of brand to give to a product, four brand identity alternatives are available - single brand name ('Pal' dog food), product-line brand name (Sears' Kenmore home appliance range), corporate brand name ('Kellogg's Sustain') and corporate family name ('Heinz Baked Beans'). See Individual Brand, Family Brand, Corporate Branding, Product-Line Brand Name, Single Brand Name.
Sales_Wave_Expe
a technique used to test consumer reaction to new products prior to full-scale commercialisation, ne ...
another definition in the dictionary:
Place_Strategy-the element of a firm's decision-making concerned with developing an efficient and effective means of storing and handling finished products and of getting them efficiently to the target market.
Segmentation_St-specific marketing approaches available to, or taken by, a firm in relation to the market segment or segments it wishes to target, four specific segmentation strategies are available - concentrated segmentation strategy, market segment expansion strategy, product line expansion strategy and differentiated segmentation strategy. See Concentrated Segmentation Strategy, Market Segment Expansion Strategy, Product Line Expansion Strategy, Differentiated Segmentation Strategy.
Buyer_Behaviour
the study of consumers and organisations in relation to their purchase decisions. See Consumer Behav ...
another definition in the dictionary:
Intangible_Prod-see Actual Product.
Free_Market-a market place which has minimum direct involvement of government in market decisions.
