another definition in the dictionary:
Learning_Curve-a graphical representation of the way in which average unit cost of production decreases as output rises, also called an Experience Curve.
Physiological_N-innate human feelings of deprivation related to an individual's biological well-being. See Psychological Needs.
Advertising_Wea
see Consumer Wearout.
see also:
Capital_Items
long-lived business assets (buildings, plant and equipment, etc) of a firm. ...
another definition in the dictionary:
Brand_Power-the force a particular brand has to dominate its category through the magnitude of its recognition.
Bells_and_Whist-the optional features built into a basic product to satisfy or impress as large as possible a number of buyers, the term 'plain vanilla' is an equivalent slang term used to describe a product with only the most basic features.
Group_Prospecti
finding new customers by displaying and demonstrating merchandise at functions, clubs, home parties, ...
another definition in the dictionary:
Market_Driven_E-an economy controlled by market forces rather than by government action.
Delayed_Quotati-an industrial pricing method in which the seller delays quoting a price until delivery, the method protects the seller against cost over-runs and production delays.
Aesthetic_Needs
see Self-Actualisation Needs. ...
another definition in the dictionary:
Action_Program-a detailed plan showing how major marketing tasks will be managed and implemented, who will do them, and when, also called an Action Plan.
Shelf_Life-the period of time in which a product can remain on display in a retail store before the expiration of its 'use by' date. -
Horizontal_Co_O
shared advertising by two or more members at the same level of a distribution channel, each paying p ...
another definition in the dictionary:
Consummatory_Ad-advertising which stresses the benefits of taking immediate action to purchase.
Depreciation_-an allowance made in a balance sheet for wear and tear, a measure of the loss of value of a fixed asset because of use or obsolescence.
Global_Brands
brands sold to world markets with essentially the same promotion. ...
another definition in the dictionary:
Money_Based_Com-other organisations offering products on which a company's potential customers might spend their money. See Competitors, Product-Based Competitors.
Singles_Market-a market segment, regarded as both a lifestyle and a demographic category, which includes widowed and divorced people as well as 'never-been-married' singles.
