another definition in the dictionary:
Electronic_Shel-see Shelf-Talkers
Daily_Activitie-a record of a salesperson's activities on a day-by-day basis, showing clients visited, products presented and results, it may also include reasons for the failure to sell.
Australian_Adve
a popular media reference guide (commonly called AARDS) subscribed to by advertising agencies, public relations consultancies, etc, the service provides regularly up-dated information on media companies, rates, technical specifications, circulations, readership profiles, etc.
see also:
Free_Samples
see Samples. ...
another definition in the dictionary:
Blanket_Purchas-a purchase arrangement in which a buyer contracts with a supplier to take delivery of an agreed quantity of goods at a specified price over a fixed period of time, also called a Blanket Contract.
Sales_Itinerary-a written schedule of planned sales calls, specifying the date, location and objective of each call.
Consumables
see Consumer Non-Durables. ...
another definition in the dictionary:
Dissonance-see Cognitive Dissonance.
Downside_Inelas-a term used in reference to the sensitivity of consumers to a decrease in the price of a particular product, downside inelasticity means that there is no significant increase in demand as the price falls. See Downside Elasticity, Upside Elasticity, Upside Inelasticity.
Redemption_Rate
the number of sales promotion coupons converted to purchases expressed as a percentage of the number ...
another definition in the dictionary:
AIA-abbrev. Advertising Institute of Australia.
Advertising_Ela-measurements of the effect on other marketing variables of various levels of advertising expenditure, for example, measurement of the effect of high levels of advertising on consumer perceptions of price, or the measurement of the low levels of advertising on consumer perceptions of product quality.
Audience_Qualit
a measure of the kind and quality of the target consumers likely to be exposed to the advertisement. ...
another definition in the dictionary:
Sales_Volume-the total revenue produced or the total number of units of a product sold in a given period.
Multiple_Public-a term used in non-profit marketing in reference to the fact that non-profit organisations must market themselves to their donors as well as to their clients, each target requires a different marketing approach.
Adoption_Sequen
see Adoption Process. ...
another definition in the dictionary:
Purchasing_Offi-an individual within an organisation responsible for purchasing the goods and services it requires. See Buying Centre.
Pipeline_Transp-the carriage, delivery or shipment of a gas or liquid product by pipeline.
