another definition in the dictionary:
Jury_of_Executi-a forecasting method based on the opinions of senior management.
Off_Premise_Buy-buying that is done by wholesalers and retailers through buying offices located overseas or in distant locations.
Authoritarian_L
a style of leadership characterised by an insistence upon obedience to authority. See Democratic Leadership Style.
see also:
Pareto_s_Princi
the idea or notion in business, commonly known as 'the 80:20 rule', which says that eighty per cent ...
another definition in the dictionary:
Hedonists- who habitually seek pleasurable experiences, individuals who, by nature, seek products which provide them with the most pleasure, without regard to calories, sugar content, salt content, cholesterol levels, colouring or preservative additives, and so on, hedonists are above-average consumers of chocolates, soft drinks, beer, etc.
Organisational_
the sum of all industrial, institutional, reseller and government markets whose buyers purchase prod ...
another definition in the dictionary:
Drop_In_Product-a product that is so nearly identical to that of a competitor that it can be 'dropped in' to the competitor's equipment or machinery without the need to alter settings and without affecting performance.
Registered_Desi-a form of legal protection against the copying by a competitor of the external appearance of a product.
Clincher
an additional inducement offered to a potential buyer by a salesperson in order to close a sale, ind ...
another definition in the dictionary:
Distribution_Ce-a short-term storage centre located close to a major market to facilitate the rapid processing of orders and shipment of goods to customers, unlike a warehouse, the emphasis is on the moving of goods rather than on long-term storage.
Resale_Price_Ma-a practice, now illegal in Australia, in which the manufacturer fixes the price at which a buyer may resell the product.
Social_Marketin
the design, implementation and control of marketing activity intended to promote social causes or id ...
another definition in the dictionary:
Organisational_-see Industrial Services.
Brand_Identific-decisions relating to the type of brand to give to a product, four brand identity alternatives are available - single brand name ('Pal' dog food), product-line brand name (Sears' Kenmore home appliance range), corporate brand name ('Kellogg's Sustain') and corporate family name ('Heinz Baked Beans'). See Individual Brand, Family Brand, Corporate Branding, Product-Line Brand Name, Single Brand Name.
