another definition in the dictionary:
Solo_Mailing-a database innovation in which a customised marketing piece is prepared to appeal to one individual's interests.
By_Product_Pric-a pricing method used in situations where a saleable by-product results in the manufacturing process. If the by-product has little value, and is costly to dispose of, it will probably not affect the pricing of the main product, if, on the other hand, the by-product has significant value, the manufacturer may derive a competitive advantage by charging a lower price for its main product.
Baby_Bouncers
the generation of people who are the children of the 'baby boomers', also referred to as Yuppie Puppies. See Baby Boomers.
see also:
Blanket_Purchas
a purchase arrangement in which a buyer contracts with a supplier to take delivery of an agreed quan ...
another definition in the dictionary:
Monadic_Rating-a method for measuring consumer preferences in which potential purchasers are asked to rate their liking for each of a certain number of products on a scale, that is, on a seven point scale Product A may be rated as 6, Product B as 4, and Product C as 1. The method allows researchers not only to derive the individual's preference order, but also to know the qualitative levels of their preferences and the approximate distance between their preferences.
Market_Expansio-a growth strategy in which an organisation targets existing products to new markets, market development by targeting new geographic markets, new demographic or psychographic segments, or totally new users.
Drummers
a nineteenth century term of American origin for a travelling salesperson. ...
another definition in the dictionary:
Gross_Sales-the total revenue from all sales to customers in a specified period.
Retailer_Cooper-a wholesaling operation established by a group of retailers to give themselves a buying advantage.
Prototype_Testi
the trialling of a sample of a newly developed product on selection of customers from the target mar ...
another definition in the dictionary:
Perishability-one of the four characteristics (with inseparability, intangibility and variability) which distinguish a service, perishability expresses the notion that a service cannot be made in advance and stored. See Sercices Marketing, Inseparability, Intangibility, Variability.
Economic_Enviro-factors in the economy, such as inflation, unemployment, interest rates, etc., that influence the buying decisions of consumers and organisations.
Private_Treaty
a market agreement arranged by a buyer and seller in private negotiation. ...
another definition in the dictionary:
Planned_Economy-,also called Controlled Allocation System, Command System, see also Free Market System, Capitalist System.
Samples-products distributed free of charge to prospective buyers to promote future purchases.
Mummy_Dust
a slang term referring to the ingredients, parts or accessories that manufacturers sometimes add to ...
another definition in the dictionary:
State_of_Mind_S-see Psychographics.
New_Product_Dep-a permanent department within a company responsible for overseeing the development of all new products.
