another definition in the dictionary:
Autonomic_Decis-a purchase decision made by either spouse independently. See Syncratic Decision.
Forward_Buy-the placement of an inventory purchase order earlier than required in order to take advantage of a special price offer, or similar.
Balance_of_Paym
the difference between the payments made to foreign nations and the receipts from foreign nations in a given period.
see also:
Containerisatio
the transportation of unitised and palletised goods by means of large crates or containers. See Pall ...
another definition in the dictionary:
Interview_Study-a common technique for gathering primary data in marketing research. Respondents in an interview study complete a questionnaire delivered to them by telephone or mail or in a face-to-face interview.
Optimal_Reorder-see Economic Order Quantity, Just-In-Time Inventory System.
One_Level_Chann
a marketing channel in which there is only one intermediary (for example, a retailer) between manufa ...
another definition in the dictionary:
Environmental_S-the process of examining the internal and external factors which influence the firm's operations and decision making in order to identify market opportunities and threats.
Informational_I-one of three types of influence (with comparative influence and normative influence) exerted on consumers by reference groups, informational influence occurs when the group is the source of information about products and brands. See Reference Groups, Comparative Influence, Normative Influence.
Captioned_Photo
a photograph with a brief description of its contents, frequently issued by public relations personn ...
another definition in the dictionary:
Odd_Even_Pricin-see Odd Pricing.
Inertia_Selling-a selling practice in which unsolicited goods and services are sent to consumers in expectation that many will prefer to purchase rather than to return them, the practice is considered undesirable and legislation protecting consumers has been enacted.
Price_Space
the price difference between items in a product line, having the right amount of price space is ofte ...
another definition in the dictionary:
National_Sales_-a sales manager with responsibility for the nation-wide operations of a sale division.
Barriers_to_Ent-see Access Barriers, Market Entry Barrier.
Postage_Stamp_P
see Uniform Delivered Pricing. ...
another definition in the dictionary:
Parasitic_Adver-advertising by one group which has an adverse effect upon another group. For example, the advertising of lamb may reduce sales of beef, the advertising of apples may reduce sales of pears.
Price_Fixing-agreement or collusion between competitors to maintain certain fixed price levels to avoid competition. See Horizontal Price Fixing, Vertical Price Fixing.
