another definition in the dictionary:
Home_Shopping-forms of non-store retailing which include television home shopping (in which articles are demonstrated on TV so that consumers can place telephone orders for direct-to-home delivery), videotext or electronic catalogue shopping, etc.
Quality_Circles-a management technique with its origin in Japanese industry, developed as a means of increasing productivity, groups of autonomous workers, responsible for their own output, meet together voluntarily to plan their work so that a better quality product results and so that the work of other autonomous groups further down the production line is not delayed.
see Incentive Close.
Advantage_Matri
see Boston Consulting Group Advantage Matrix. ...
another definition in the dictionary:
Deployment-the configuration or arrangement of a sales force into territories on some logical basis.
Drip_Advertisin-limited expenditure on advertising over a relatively long period of time. See Burst Advertising Expenditure.
Outside_Sales_F
manufacturers' agents and representatives, sales agents, dealers, distributors, etc available to sup ...
another definition in the dictionary:
Blue_Sky_Laws-legislation intended to prevent sales to gullible investors.
Psychological_R-see Risk, Emotional Risk.
Conversional_Ma
marketing activity intended to get people to change their ideas and attitudes about something they d ...
another definition in the dictionary:
PERT-acronym for Progam Evaluation and Review Technique, a quantitative technique used as a managerial tool in planning and controlling complex programs. Common use has been made of PERT, originally introduced for use in the aerospace industry, in the coordinating, timing and scheduling of the many activities in the new product development process.
Buying_Signals-signs or indications, verbal or nonverbal, that tell a salesperson that the buyer is ready to buy.
Marketing_Resea
a document prepared by a company for an independent market researcher which provides background and ...
another definition in the dictionary:
Organisational_-the individual responsible for the firm's purchasing. See Buying Centre.
Allowances-amounts deducted from an invoice in return for prompt payment, large quantity purchase, special promotions etc of goods and services supplied. See Discount.
Minor_Points_Cl
a closing technique in which a salesperson attempts to get the buyer to agree to the value or useful ...
another definition in the dictionary:
Family_Life_Cyc-a series of stages through which the typical family passes, including bachelor stage, young marrieds, full nest, empty nest and sole survivor.
Catalogue_Retai-retailers who mail catalogues to their customers and maintain showrooms where samples of the products for sale are displayed, orders are filled from back-room warehouses. Also called Mail Order House.