another definition in the dictionary:
Skimming-see Market Skimming Pricing.
Shrinkage-a term used in retailing to refer to the theft of merchandise by customers and employees, measures to control shrinkage include mirrors, video cameras, security guards and alarms that sound when tagged merchandise is carried out of the store.
Brainstorming
an idea generating process commonly used in new product development, the process encourages open communication and full participation by group members, while withholding any criticism. Evaluation takes place after all ideas have been expressed. See Idea Generation, New Product Development.
see also:
Pioneering_Adve
advertising which is intended to create primary rather than selective demand, commonly used at the i ...
another definition in the dictionary:
Experience_Curv-see Learning Curve.
Personality-the distinctive character of an individual, used as a basis for the psychographic segmentation of a market in which individuals of relatively similar personality, with similar needs or wants, are grouped into one segment. See Psychographic Segmentation.
One_Price_Polic
a policy of offering the same price to every customer. See Differential Pricing. ...
another definition in the dictionary:
AARDS-abbrev. Australian Advertising Rate and Data Service.
Asset_Turnover-a ratio used to evaluate the profitability of a firm, net sales in a given period are divided by total assets.
Augmented_Produ
a product enhanced by the addition of related services and benefits, eg. installation, warranty, mai ...
another definition in the dictionary:
Forward_Integra-a strategy for growth in which a company develops by seeking ownership of, or some measure of control over, its distribution systems. See Backward Integration, Horizontal Integration.
Mark_Down_Ratio-the difference between the original selling price of an article and the price to which it is reduced in order to sell it, expressed as a percentage of the reduced price, that is, if a firm sells an article originally priced at $20 for a reduced price of $15, the mark-down is $5 and the mark-down ration is 33.3 per cent, $5 being one third of $15.
Economic_Foreca
a prediction of the likely impact on the business environment of factors such as inflation, interest ...
another definition in the dictionary:
FIS-abbrev. Free-in-Store.
Sale_Advertisin-advertising, common in retailing, which announces the sale of products at temporarily or permanently reduced prices.
Halo_Effect
the transfer of goodwill from one product in a company's line to another, the attribution, by associ ...
another definition in the dictionary:
Service_Variabi-see Variability.
Chain_Store-a group of retail stores, centrally owned and managed, generally carrying the same kind of merchandise.
