another definition in the dictionary:
Blue_Sky_Laws-legislation intended to prevent sales to gullible investors.
Return_on_Inves-a measure of a firm's profitability in which profits are expressed as a percentage of investment.
a measure of the ability a firm has to compete successfully in a particular market.
Australian_Mark
an association of marketing professionals founded in Sydney in 1933 as The Institute of Sales and Bu ...
another definition in the dictionary:
Multiple_Unit_P-offering a lower price per unit for the purchase of two or more products of the same type when bought together than when units are bought singly.
Qangos-acronym for Quasi-autonomous Non-government Agencies.
Guaranteed_Pric
an assurance given by a manufacturer to a marketing intermediary that if the wholesale price of a pr ...
another definition in the dictionary:
Expected_Return-cepted. Also called the Expected Value Method and Expected Value Analysis.
Selling_Agent-see Agent.
Economic_Enviro
factors in the economy, such as inflation, unemployment, interest rates, etc., that influence the bu ...
another definition in the dictionary:
Broadening_Conc-the extension of marketing as a business philosophy to encompass the marketing activities of non-profit organisations. See Non-Profit Marketing.
Non_Store_Retai-the merchandising of goods by means other than retail shops, merchandising by mail order, vending machines, telephone, door-to-door, etc.
Role_Playing
an exercise commonly used in sales training in which one person acts the part of a salesperson and a ...
another definition in the dictionary:
Direct_Accounts-large accounts serviced by head office personnel or company executives rather than by salespeople in regional offices, sometimes called House Accounts or National Accounts.
Product_Recall-the advertised request by a company that a product be returned to it by those who have already purchased it, a product recall is often deemed desirable when a product proves to be unsafe or unreliable.
Marketing_Depar
a term used to refer to the orientation of an organisation which has established a separate departme ...
another definition in the dictionary:
Product_Portfol-the mix of products manufactured or distributed by a company. See Product Mix, Product Mix Width.
Selective_Disto-the perceptual process which occurs when people subconsciously try to make new information fit their old ideas about something. See Selective Exposure, Selective Retention.