another definition in the dictionary:
Business_Cycles-historical patterns of prevailing economic conditions - prosperity, recession, depression and recovery.
Group_Prospecti-finding new customers by displaying and demonstrating merchandise at functions, clubs, home parties, etc. See Prospecting.
Buyer_s_Market
a market in which there is an abundance of a particular good or service for sale.
see also:
Product_Item
a product variant with its own distinctive attributes (price, packaging, etc.), also called a Stock- ...
another definition in the dictionary:
Dissonance-see Cognitive Dissonance.
Marketing_Plan-a detailed, written account and timetable of the objectives, methods to be used by a firm to achieve its marketing goals.
Business_Mix
the combination of businesses in which a firm is engaged. ...
another definition in the dictionary:
Market_Entry_Ba-any circumstance or feature of a market which inhibits or deters a firm from entering it, the greatest market entry barrier is the presence of a firmly entrenched competitor with a significant competitive advantage.
Foreseeability_-the notion under product liability laws that a manufacturer has an onus to foresee how a product might be misused and warn consumers accordingly.
Convenience_Goo
a category of consumer goods which are bought frequently, quickly and with a minimum of emotional in ...
another definition in the dictionary:
Marketing_Datab-data brought into an organisation through marketing research projects or a marketing information system and used as an aid to decision making. See Database Marketing.
Socioeconomic_V-factors of a social and economic nature (occupation, income, etc) which indicate a person's status within a community.
Incremental_App
an approach used in determining the ideal size of a sales force based on the difference between the ...
another definition in the dictionary:
Product_Line_Ma-see Category Manager.
Cannibalisation-the loss of sales of an existing product to a new offering in the product line. See Planned Cannibalisation, Unplanned Cannibalisation.
Seller_s_Market
a market in which there is a shortage of particular goods or services for sale. ...
another definition in the dictionary:
Off_Invoice_All-a reduction in price allowed to a retailer in return for purchasing specific quantities of goods within a specified time, the purpose of the allowance is to push slow-moving merchandise, to counter competitive programs, to introduce new products or line extensions, or to 'load' channels members. Also referred to as a Purchase Allowance.
Generic_Product-unbranded products identified only by product category.
