another definition in the dictionary:
Cross_Selling-selling by a salesperson of some part of the company's total product range for which another division or salesperson has prime responsibility.
Available_Marke-that part of the total market which professes an interest in a product, can afford to purchase it, and is not prevented by access barriers from reaching it. See Access Barriers, Market Entry Barriers.
discord among members in a marketing channel. See Horizontal Channel Conflict, Inter-type Channel Conflict, Marketing Channels, Vertical Channel Conflict.
Contractual_Sal
salespeople who are not full or part-time paid representatives of a company but who sell for it on a ...
another definition in the dictionary:
Backward_Market-see Reverse Marketing Channel.
Asch_Phemonenon-a tendency, first recorded by the psychologist S.E.Asch, for an individual's purchase decisions to be influenced highly by reference groups and group norms. See Group Influences, Reference Group.
Need_Satisfacti
an approach to selling based on soliciting information to uncover a buyerís need before attempting t ...
another definition in the dictionary:
Significance-see Substantiality.
Database_Market-the use of large collections of computer-based information in marketing, the database listings may be reference databases containing information on specific topics, full databases which contain full transcripts of documents or articles being sought, or source databases which contain listings of names and addresses, etc of prospective customers.
Intangibles
see Services. ...
another definition in the dictionary:
ASC-abbrev. Advertising Standards Council.
Product_Failure
a product that does not meet management expectations in the marketplace. ...
another definition in the dictionary:
Organisational_-purchasing done by organisations for resale purposes, for use in the manufacture of other goods and services, or for the operation of their businesses.
Brand_Authorisa-the obtaining of distribution and display, usually of a consumer packaged good, through a retail outlet.
Niche
see Market Niche ...
another definition in the dictionary:
Competitive_Sit-the standing of an organisation in its markets, relative to its competitors, when all players are described in terms of their size, resources, capabilities, product range and quality, marketing strategies, opportunities, goals, intentions, behaviour and similar variables. See Competitive Position.
Marketing_Intel-information gathered from sources external to the firm for use in decision-making. See Marketing In formation System.