another definition in the dictionary:
Brand_Label-a label which gives the brand name of the product.
Last_Chance_Clo-see Standing Room Only.
Chlorofluorocar
chemical substances believed to deplete the protective ozone layer of the earth's upper atmosphere, used until recently in refrigerants and in numerous aerosol products.
see also:
Market_Expansio
a growth strategy in which an organisation targets existing products to new markets, market developm ...
another definition in the dictionary:
Return_on_Inves-a measure of a firm's profitability in which profits are expressed as a percentage of investment.
Buyer_Action_Th-a traditional point of view holding that a prospect buys after being guided through certain mental processes by a salesperson. See AIDA Concept, Buyer Resolution Theory, Formula Approach.
Catalogue_Marke
a form of direct marketing in which customers order from catalogues which are sent to them by mail, ...
another definition in the dictionary:
Nonverbal_Commu-the transmission of a message from sender to receiver without using words. See Body Language, Kinesic Communication, Proxemic Communication, Tactile Communication.
ABC_Account_Cla-the classification of customer accounts within a sales territory or region into groups according to their size and potential, and, therefore, their importance, the classification is used primarily to determine call frequency.
Price_Competiti
a competitive situation in which price is used as the major means of differentiating the product of ...
another definition in the dictionary:
Gap_Analysis-the determination of the methods and techniques used to fill the 'gap' between corporate sales and financial objectives and the current long-range forecasts of the sales team.
Discriminatory_-see Differential Pricing.
EOQ
abbrev. Economic Order Quantity. ...
another definition in the dictionary:
Microscheduling-the allocating of the total expenditure on advertising within a short period in order to obtain maximum impact.
Raw_Materials-a classification of industrial goods that are basic materials which become part of a physical product in the manufacturing process.
Low_Involvement
products which are bought frequently and with a minimum of thought and effort because they are not o ...
another definition in the dictionary:
Limited_Line_St-the decision by a producer to offer a lesser number of product variations than is possible. See Full-Line Strategy.
Compensation_Sy-schemes for remunerating salespeople for tasks performed, commonly used systems include straight salary, straight commission, and a combination of salary and incentives.
