another definition in the dictionary:
Probabilistic_M-a statistical tool in which the probability that an event will occur again is estimated using historical data, for example, in sales forecasting past purchasing behaviour is used to estimate the degree of probability with which consumers will purchase the same item again.
Marketing-the systematic planning, implementation and control of a mix of business activities intended to bring together buyers and sellers for the mutually advantageous exchange or transfer of products.
an exclusive territory assigned to a reseller by a manufacturer, the reseller is required to sell only to customers within the territory. Closed territories are generally illegal under the Trade Practices Act.
Agricultural_Co
an organisation formed by a group of farmers to achieve some or all of the advantages of large-scale ...
another definition in the dictionary:
DIY_Goods-goods produced for the 'do-it-yourself' market.
Opinion_Leader-an individual who actively provides opinions about products to others or from whom views, opinions and advice is sought. See Key Influence People.
Audimeter
a mechanical instrument or device for monitoring television usage and program choice (for ratings su ...
another definition in the dictionary:
Above_the_Line_-advertising which employs one of five main media - the press, television, radio, cinema and posters. See Below-the-Line Advertising.
Specialty_Distr-a distributor that concentrates on one product line but carries a deep assortment within the line.
Drip_Advertisin
limited expenditure on advertising over a relatively long period of time. See Burst Advertising Expe ...
another definition in the dictionary:
Conjoint_Analys-a statistical technique used to determine the optimal combination of variables.
Autonomic_Decis-a purchase decision made by either spouse independently. See Syncratic Decision.
Exploratory_Res
desk research undertaken before primary research is commenced in a marketing research study, includi ...
another definition in the dictionary:
Bonus_Plan-a scheme for additional payments to salespeople to be made at the discretion of management for a particular sales achievement.
Delphi_Techniqu-a forecasting method in which a cordinator seeks predictions from experts who revise their opinions in light of the opinions of the others until some degree of consensus is reached.
Sales_Agents
see Outside Sales Facilities. ...
another definition in the dictionary:
Dominant_Design-a product configuration which endures, a particular combination of product features which appears to satisfy the market and survives, without major change, for some time.
Forward_Buy-the placement of an inventory purchase order earlier than required in order to take advantage of a special price offer, or similar.