another definition in the dictionary:
Prototype_Testi-the trialling of a sample of a newly developed product on selection of customers from the target market .
Controlled_Allo-see Planned Economy, Command System.
a product that cannot be significantly differentiated from competitors' products.
Sales_Leads
telephone inquiries, letters, responses to advertising or direct mail, etc that direct a salesperson ...
another definition in the dictionary:
McKinsey_7_S_Fr-a framework or model, developed by the McKinsey Company, a leading consulting firm, for maximising success of the implementation of an organisation's strategic planning, according to the McKinsey experts, companies which are excellently managed have seven elements in common strategy, structure and systems (the three 'hardware' elements of success) and style, skills, staffing and shared values (the four 'software' elements of success.)
House_Accounts-see Direct Accounts.
Diversification
a growth strategy in which an organisation takes on new products and new markets at the same time. S ...
another definition in the dictionary:
Open_Bid-a system, common in the government market, of calling for bids from selected suppliers.
Sampling_Frame-the source from which sampling units (respondents) are chosen in a marketing research study, commonly used sampling frames are telephone books and electoral rolls.
Quality_Modific
any change made to the quality of a product. ...
another definition in the dictionary:
Reciprocity-a practice, which may be illegal under the Trade Practices Act, in which a firm gives purchasing preference to a firm to which it sells. See Reverse Reciprocity.
Psychodrawing-a nonverbal, qualitative marketing research technique in which respondents use colours, shapes, symbols, etc. to express their feelings about certain products or brands. See Qualitative Marketing Research.
Silent_Close
a closing technique in which the salesperson presents or demonstrates the product to the prospective ...
another definition in the dictionary:
Rack_Jobber-a specialised form of merchant wholesaler supplying non-general lines to supermarkets, pharmacies, hardware stores, etc.
Dollar_Volume_Q-a common form of sales assignment, goal or target used to measure a salesperson's performance, for example, the salesperson may be told that his or her sales must total $400,000 during the coming year. Other common forms of sales quotas are unit volume quotas, gross margin quotas, net profit quotas and activity quotas. See Sales Quota.
Integrative_Gro
a strategy for growth in which a firm acquires some other element of the chain of distribution of wh ...
another definition in the dictionary:
Dollar_Volume_Q-a common form of sales assignment, goal or target used to measure a salesperson's performance, for example, the salesperson may be told that his or her sales must total $400,000 during the coming year. Other common forms of sales quotas are unit volume quotas, gross margin quotas, net profit quotas and activity quotas. See Sales Quota.
Mark_Up-the amount added by a wholesaler or retailer to the cost of a product to determine the selling price to the customer.