another definition in the dictionary:
Product_Portfol-an examination of each of the products manufactured or distributed by the company to assess future marketing strategies. See Boston Consulting Group Portfolio Analysis Matrix.
Retentive_Adver-see Reminder Advertising.
the extent to which the benefits of a new product are likely to be noticed and discussed by consumers, a major determinant of the rate of new product adoption.
Growth_Stage_of
the second stage (after the introductory stage) in the life cycle of a successful product, sales rev ...
another definition in the dictionary:
Greeters-a mid-nineteenth century term for a salesperson, greeters, representing manufacturers and wholesalers, met retailers in hotel lobbies as they arrived on buying visits.
AIO_Statements-expressions of a person's attitudes towards, interests in, and opinions of, a product. See Psychographics.
Competitive_Sco
the breadth or narrowness of an organisation's focus as measured horizontally by the range of indust ...
another definition in the dictionary:
Simple_Random_S-a sample in which each member of the population has an equal chance of being chosen.
People_Based_Se-services in which people, rather than equipment or machinery, play the major role in delivery, for example, people play the major role in the delivery of financial planning services. See Equipment-Based Services.
Multiform_Corpo
highly diversified conglomerates with many unrelated businesses. ...
another definition in the dictionary:
Negotiated_Pric-a price agreed upon for the supply of goods or services by both buyer and seller.
Need_Directed_C-one of three broad groups of consumers (with outer-directed consumers and inner-directed consumers) identified in the Stanford Research Instituteís survey of American lifestyles. Need-directed consumers, representing about ten per cent of consumers in the U.S., are motivated by need rather than by choice. See Inner-directed consumers, Outer-directed consumers.
Non_Family_Hous
singles and non-related individuals living together, the increase in the number of non-family househ ...
another definition in the dictionary:
Customer_Relati-a division of an organisation with responsibility for ensuring that customers are satisfied with the goods or services they have purchased and with the way the organisation has served them.
Advertising_Eff-the degree to which the objectives of an advertisement or advertising campaign have been achieved, the effectiveness is commonly gauged by measuring the effect on sales, brand awareness, brand preference, etc. See Communication Effect of Advertising, Sales Effect of Advertising.
Product_Form_Co
firms offering slightly different variants of the same basic product. ...
another definition in the dictionary:
Bird_Dogs-individuals, sometimes junior salespeople, who seek out sales leads and prospects for more experienced salespeople. See Prospects, Sales Leads, Spotters.
Experience_Curv-see Learning Curve.