another definition in the dictionary:
Experience_Curv-see Learning Curve.
Database-eting.
Competitive_Ana
the assessment of the strengths and weaknesses of competing firms.
see also:
Account_Strateg
broad methods employed in achieving the objectives set by a salesperson for a particular account. ...
another definition in the dictionary:
Shelf_Managemen-the process of determining the number and location of shelf facings in a retail store. See Shelf Facings.
Marketing_Depar-a division within a company with responsibility for the planning and co-ordination of all marketing activities.
Hypermarket
a giant, one-stop shopping facility offering a wide choice of grocery and general merchandise at dis ...
another definition in the dictionary:
Isolation_Effec-the notion that a price will appear more attractive if the product is placed in the store next to a an alternative product which is more expensive.
ADvertising_to_-the measure of the proportion of advertising space to editorial matter in a newspaper or magazine.
Mission_Stateme
see Corporate Mission Statement. ...
another definition in the dictionary:
Licensed_Produc-marketing plans and actions based on the use of licensed characters. See Licensed Characters.
Closed_Territor-an exclusive territory assigned to a reseller by a manufacturer, the reseller is required to sell only to customers within the territory. Closed territories are generally illegal under the Trade Practices Act.
Negotiated_Rate
a non-standard charge for the carriage of goods agreed to by both manufacturer and transport company ...
another definition in the dictionary:
Push_Pull_Strat-promotion of a good or service both to end-users and members of the marketing channel to facilitate its flow from producer to final consumer. See Pull Strategy, Push Strategy.
Audimeter-a mechanical instrument or device for monitoring television usage and program choice (for ratings surveys, etc), colloquially called a people-meter or black box. See Single Source Data.
Organisational_
the sum of all industrial, institutional, reseller and government markets whose buyers purchase prod ...
another definition in the dictionary:
POSSLQ-abbrev. Persons of Opposite Sex Sharing Living Quarters, sometimes written as POSLSQ - Persons of Opposite Sex Living in Same Quarters.
List_Brokers-firms which compile and sell mailing and prospect lists.
