another definition in the dictionary:
Curbside_Sales_-informal coaching or training of a sales representative by a supervisor in the field. See Buddy System, Formal Training, On-the-Job Training.
Assumptive_Clos-a closing technique in which a salesperson simply assumes that the purchaser has agreed to buy the product, and proceeds to write up the order, wrap the merchandise, etc. See Close.
Contract_Law
the body of law relating to contracts.
see also:
Birdyback
a system of transportation requiring the transfer of containers from truck to aeroplane. See Fishyba ...
another definition in the dictionary:
Non_Profit_Mark-marketing activity undertaken by a firm whose primary objective is one other than profit, sometimes called Non-Business Marketing.
Specialty_Store-a retail store typically carrying only one, or part of one, product line but having considerable depth within the line, examples include stores selling only jogging shoes for women, or men's hats.
Licensing
the granting of permission by one manufacturing organisation to another to use a registered brand, s ...
another definition in the dictionary:
Publicity-corporate or product promotion that is obtained free of charge.
Product_Item-a product variant with its own distinctive attributes (price, packaging, etc.), also called a Stock-Keeping Unit and a Stock-Taking Unit.
Boston_Consulti
a marketing planning tool devised by the Harvard-based Boston Consulting Group, taking as its axes e ...
another definition in the dictionary:
Pre_Testing-the testing of a questionnaire, advertisement, etc on respondents selected from the target market before using it in a full-scale research study, campaign, etc. See Questionnaire Pre-testing.
Actionability-one of the major requirements (with accessibility, measurability and substantiality) for useful market segmentation, actionability expresses the notion that the segment targeted must be of an appropriate size for the company's resources to handle. See Accessibility, Measurability, Substantiality.
Representative
see Sales Representative. ...
another definition in the dictionary:
Brand_Loyalists-consumers who remain loyal to a brand over a long period of time. See Brand Loyalty, Brand Promiscuity, Brand Switching.
Packaged_Goods-a sub-category of consumer non-durable goods, toothpaste, shampoo and soap powder are packaged consumer non-durables. See Consumer Non-Durables, Non-Packaged Goods.
Catalogue_Marke
a form of direct marketing in which customers order from catalogues which are sent to them by mail, ...
another definition in the dictionary:
Demand_Backward-a method of pricing in which prices are set by determining what consumers are willing to pay, then, costs are deducted to see if the profit margin is adequate.
Case_Allowance-discount allowed on products sold to retailers to encourage them to purchase in larger quantities. See Allowances.
