another definition in the dictionary:
Sales_Branch-a manufacturer's office established simply to facilitate sales, no manufacturing is done at this location.
Consumer_Behavi-the behaviour of individuals when buying goods and services for their own use or for private consumption.
Copyright
protection in law afforded to authors, musicians, artists, etc. in respect to the works they have created.
see also:
Question_Marks
a classification of products or strategic business units used in the Boston Consulting Group Product ...
another definition in the dictionary:
POSSLQ-abbrev. Persons of Opposite Sex Sharing Living Quarters, sometimes written as POSLSQ - Persons of Opposite Sex Living in Same Quarters.
Containerisatio-the transportation of unitised and palletised goods by means of large crates or containers. See Palletisation, Unitisation.
Marketing_Conce
a business orientation or philosophy that holds that organisational success is dependent upon the ef ...
another definition in the dictionary:
Product_Liabili-the onus or responsibility imposed by legislation on a manufacturer to warn consumers appropriately about possible harmful effects of a product, to foresee how it might be misused, etc.
Rollout-the launch of a new product on a region by region basis as opposed to a national introduction, the rollout is intended to minimise the risk and to reduce the investment in production and marketing. See National Introduction, New Product Development.
Jury_of_Executi
a forecasting method based on the opinions of senior management. ...
another definition in the dictionary:
Receiver-the target of a message in the communication process.
Group_Prospecti-finding new customers by displaying and demonstrating merchandise at functions, clubs, home parties, etc. See Prospecting.
Promotional_Bud
the sum allocated in a particular accounting period for expenditure on promotion. ...
another definition in the dictionary:
Daily_Sales_Pla-a record of a salesperson's intended sales calls on a day-by-day basis, listing the clients to be visited, the objectives of each call, and the anticipated outcomes.
Follow_the_Lead-a pricing strategy adopted by firms which copy the market leader's prices.
Media_Evaluatio
the assessment of the effectiveness of a particular media vehicle. ...
another definition in the dictionary:
Non_Profit_Mark-marketing activity undertaken by a firm whose primary objective is one other than profit, sometimes called Non-Business Marketing.
Australian_Dire-an association, established in 1967, to represent the interests of direct mail marketers, a diverse group, consisting of individual and corporate members including direct marketing agencies, mailing houses, telemarketing bureaus, list brokers, charities, fund raisers and mail order merchandisers, it attempts to formulate and control appropriate standards of practice in direct marketing.
