another definition in the dictionary:
Business_Analys-a stage in the new product development process in which the information gathered in the screening, concept development and testing and marketing planning stages is used to produce break-even and return-on-investment projections. See New Product Development.
Balance_of_Trad-a given period.
Corporate_Cultu
the particular strategies, style, systems, environment and shared values within an organisation which contribute to its individuality.
see also:
Environmental_S
the process of examining the internal and external factors which influence the firm's operations and ...
another definition in the dictionary:
Limited_Line_Re-a retailer carrying only one line, or a few related lines, but a large assortment of produce. See Assortment Strategies.
Commission-a payment made to a salesperson based on a percentage of the value of the goods sold.
Factor_Analysis
a statistical procedure for trying to discover the basic factors that may underlie and account for t ...
another definition in the dictionary:
Expense_Quota-the amount budgeted for a salesperson for expenses associated with making sales in a territory, used as a cost control measure by sales managers.
Brand_Establish-the building-up of a brand in the introductory stage of the product's life cycle, brand establishment involves developing an effective distribution network for the product and convincing consumers to buy it. See Introductory Stage of the Product Life Cycle.
Point_of_Purcha
a form of promotion used to support personal selling and advertising, displays, consisting of packag ...
another definition in the dictionary:
Bonus_Plan-a scheme for additional payments to salespeople to be made at the discretion of management for a particular sales achievement.
Price-the value agreed upon by the buyer and the seller in an exchange, one of the four controllable variables (with product, promotion and place) of the marketing mix. See Marketing Mix.
Base_Point_Pric
a pricing method in which customers are charged freight costs from a base point, the base-point may ...
another definition in the dictionary:
Product_Leverag-see Brand Leveraging.
Market_Attracti-the degree to which a market offers opportunities to an organisation, taking into account the market size and growth rate and the level of competition and other constraints.
Growth_Strategi
the means by which an organisation plans to achieve its objective to grow in volume and turnover. Fo ...
another definition in the dictionary:
Cluster_Analysi-a multivariate statistical technique used to identify entities with similar characteristics from those without them.
Soft_Sell-a low-pressure selling situation, a selling situation in which the buyer has no feeling of being coerced. See Hard Sell.
