another definition in the dictionary:
Sales_Quota-a sales assignment, goal or target set for a salesperson in a given accounting period, commonly used types of sales quotas are dollar volume quotas, unit volume quotas, gross margin quotas, net profit quotas and activity quotas.
Functional_Disc-a price allowance given to a firm performing some part of the marketing function for other members of the channel of distribution, also called Trade Discount.
Customer_Panels
see Focus Group.
see also:
Flanking_Strate
see Flanking Attack, Flanking Defence. ...
another definition in the dictionary:
Model-a set of variables and their interrelationships which are designed to represent some some real system or process. See Macromodel, Microanalytical Model.
Continuum_of_Sa-the idea that all kinds of sales jobs are similar in some respects but vary in the degree of difficulty involved, the difficulty is linked to the amount of creativity required in finding new customers and persuading them to buy, and to the tangibility and complexity of the product.
Service_Intangi
see Intangibility. ...
another definition in the dictionary:
Brand_Acceptanc-see Brand Loyalty.
Free_Merchandis
a type of trade sales promotion in which resellers are given a certain quantity of merchandise free ...
another definition in the dictionary:
Sales_Territory-a method of evaluating sales territory performance in which a model depicting the environmental factors that may have impacted upon it, and upon the salesperson assigned to it, is constructed, the model assists a sales supervisor to better understand the quality of the performance.
Principle_of_In-a technique used in selling in which the salesperson, knowing the buyer's personal interests or buying motives, places emphasis on these in the presentation rather than on the features or benefits of the product.
Emotional_Appea
advertising messages, usually based on imagery rather than information, which attempt to achieve the ...
another definition in the dictionary:
Learning-fixed behavioural changes resulting from an individual's experiences.
Market_Share-a company's sales expressed as a percentage of the sales for the total industry.
Questionnaire_
an instrument used for soliciting responses in a marketing research survey, a list of questions. ...
another definition in the dictionary:
Oligopsony-a market situation in which there are only a few buyers.
Marketing_Perfo-see Marketing Audit.
