another definition in the dictionary:
Movie_Tie_Ins-a promotional strategy in which a payment is made to a movie company in return for prominent featuring of a particular product in a forthcoming feature film. See Entertainment Marketing, Promotional Partnership..
Sales_Report-a salesperson's detailed record of sales calls and results for a given period, typically, a sales report will include information such as the sales volume per product or product line, the number of existing and new accounts called upon, and the expenses incurred in making the calls. See Call Report.
Delivered_Prici
a pricing method in which the final price to the buyer is adjusted to include transportation costs, the seller takes responsibility for arranging delivery but adds the cost to the quoted price. Four widely used methods of delivered pricing are single-zone pricing, multiple-zone pricing, base-point pricing and freight-absorption pricing. See Base-Point Pricing, Freight-Absorption Pricing, Multiple-Zone Pricing, Single-Zone Pricing.
see also:
Line_Retrenchme
see Product Line Retrenchment. ...
another definition in the dictionary:
Representativen-the degree to which a sample of consumers in a marketing research study represents the characteristics of the population as a whole.
High_Contact_Re-a recent trend in retailing in which some retailers attempt to position themselves by emphasising the services aspects of their products more than the goods themselves.
Performance_All
a discount or price reduction given to a wholesaler or retailer who promises to perform some additio ...
another definition in the dictionary:
Order_Generatio-advertising, personal selling and sales promotion.
Source_Attracti-in personal selling, the likeability or personableness of the salesperson.
Industrial_Good
goods and services purchased by industrial buyers for use in the production of their own goods and s ...
another definition in the dictionary:
AFAMI-abbrev. Associate Fellow of the Australian Marketing Institute.
Product_Manager-an individual given responsibility for the planning and co-ordinating of a firm's marketing activities related to a single product, product line or market.
Shipping_Packag
outer packaging (cartons, for example) in which products are packed for storage and transport. See P ...
another definition in the dictionary:
Adoption_Proces-the series of stages, including awareness, interest, evaluation, trial and rejection or adoption, which consumers go through in their decision-making process, also called the Adoption Sequence.
Prestige_Builde-the highest-priced item in a product line. See Product Line, Traffic Builder.
Joint_Venture
a risk-reducing method of market entry in which two firms combine forces to manufacture or market a ...
another definition in the dictionary:
Need_Satisfacti-an approach to selling based on soliciting information to uncover a buyerís need before attempting to present an appropriate product from the range to satisfy it.
Informed_Judgem-the use of the opinions of knowledgeable people to forecast demand and sales.
