another definition in the dictionary:
Free_Market-a market place which has minimum direct involvement of government in market decisions.
Reorder_Level-see Economic Order Quantity.
Diseconomies_of
see Economies of Scale.
see also:
Augmented_Produ
a product enhanced by the addition of related services and benefits, eg. installation, warranty, mai ...
another definition in the dictionary:
In_Suppliers-suppliers who are already well known to an organisation and from whom they will purchase with confidence. See Out-Suppliers.
Product_Line_Ma-see Category Manager.
Convenience_Sto
a neighbourhood store which stocks frequently purchased items such as milk, bread and cigarettes. ...
another definition in the dictionary:
Inter_type_Chan-discord among members of different types at the same level of a marketing channel, eg. department store-convenience store discord. See Channel Conflict, Horizontal Channel Conflict, Vertical Channel Conflict.
Selective_Perce-see Selective Exposure.
Catalogue_Marke
a form of direct marketing in which customers order from catalogues which are sent to them by mail, ...
another definition in the dictionary:
Marketing_Strat-the determination of a firm's objectives, the selection of its target markets, the development of an appropriate marketing mix for each, and the allocation of the resources necessary to achieve its goals..
Brand_Developme-a ratio of brand consumption intensity to population intensity by country, state, city, region, etc.
Economic_Utilit
the ability of a good or service to satisfy a customer's needs or wants, the five kinds of economic ...
another definition in the dictionary:
Market_Minimum-the level of sales that a firm can expect to achieve in a market without promotional effort of any kind.
Membership_Grou-a reference group to which an individual belongs. See Aspirational Group, Dissociative Group.
Off_Price_Retai
a retail store specialising in buying leading brand items in bulk for resale at discount prices. ...
another definition in the dictionary:
Limited_Service-a marketing research firm which offers clients fewer services than a full-service research supplier. See Full-Service Research Supplier.
Need_Objection-an objection by a prospective buyer that they have no need for the product offered by a salesperson. See Objections.
