another definition in the dictionary:
Extension_Appro-an approach to global pricing in which a firm sets the same price for its product around the world and expects purchases to pay whatever additional freight and import costs apply. See Adaptation Approach to Pricing, Geocentric Approach to Pricing.
FACTS-abbrev. Federation of Australian Commercial Television Stations.
Distribution_Ce
a short-term storage centre located close to a major market to facilitate the rapid processing of orders and shipment of goods to customers, unlike a warehouse, the emphasis is on the moving of goods rather than on long-term storage.
see also:
Screening_Inter
an early stage in the sales hiring process when supervisors meet with applicants to arouse further i ...
another definition in the dictionary:
Price_Discrimin-a pricing strategy, generally illegal, in which a seller charges different prices to marketing intermediaries for the same product. See Differential Pricing.
Industrial_Sell-all forms of personal selling to organisational and industrial buyers of products for resale, or for use in manufacture, or for use in the operation of their businesses.
Habitual_Decisi
consumer decision making or problem solving requiring only minimal search for, and evaluation of, al ...
another definition in the dictionary:
Product_Positio-a tool used in comparing consumer perception of the differences between products or brands, consumers are asked to mark the particular location of a product or barnd on a two-dimensional 'map', where the axes of the map are attributes felt by consumers to be important. See Perceptual Mapping.
Satisficing-a planning philosophy implying a firm's intention to continue to carry on its present operations in much the same way as it has always done . See Adaptivising, Optimising.
Economic_Utilit
the ability of a good or service to satisfy a customer's needs or wants, the five kinds of economic ...
another definition in the dictionary:
Low_Involvement-products which are bought frequently and with a minimum of thought and effort because they are not of vital concern nor have any great impact on the consumer's lifestyle. See High-Involvement Products.
FIS_Pricing-see Free-in-Store Pricing.
Megatrend
a major movement, pattern or trend emerging in the macroenvironment, an emerging force likely to hav ...
another definition in the dictionary:
Retail_Buyer-an individual employed by a retailer primarily to buy merchandise for resale through the store.
Compensation-remuneration for work done on behalf of another.
Advertising_Age
a firm specialising in the creation, design and media placement of advertisements, and in the planni ...
another definition in the dictionary:
MAANZ-abbrev. Marketing Association of Australia and New Zealand.
Affordable_Meth-see All-We-Can-Afford Method.
