another definition in the dictionary:
Profit_Sharing-a compensation system in which employees are awarded a share of the company's profits to encourage increased productivity.
Commercial-a television advertisement .
Divergent_Acqui
difersification into new or unrelated businesses. See Convergent Acquisition, Diversification.
see also:
Direct_Marketin
a distribution channel in which no intermediaries are used, a manufacturer sells direct to an end-us ...
another definition in the dictionary:
AIO_Statements-expressions of a person's attitudes towards, interests in, and opinions of, a product. See Psychographics.
Disjunctive_Mod-a model used in the study of consumer decision processes to evaluate alternative brands, the idea that consumers, about to make a purchase, evaluate competing brands on the basis of one or a few attributes, ignoring their standing on other attributes. Other models of brand evaluation include the expectancy-value model, ideal brand model, conjunctive model, lexicographic model and determinance model.
Expense_Quota
the amount budgeted for a salesperson for expenses associated with making sales in a territory, used ...
another definition in the dictionary:
Microsegmentati-the division of a market into smaller groups of customers on the basis of more narrowly defined needs and wants, after having already divided or segmented it on the basis of broadly defined needs and wants. See Market Segmentation, Microsegmentation.
Production_Good-a classification of industrial goods, goods purchased by industrial firms for use in the manufacture of their finished products. See Industrial Product Classes.
Cross_Selling
selling by a salesperson of some part of the company's total product range for which another divisio ...
another definition in the dictionary:
Image_Oriented_-an advertising plan or tactic intended to change a brand's image (rather than to maintain it over time) and which relies on imagery and symbolism (rather than the provision of information) to achieve its objective. See Image-Oriented Maintenance Strategy, Information-Oriented Change Strategy, Information-Oriented Maintenance Strategy.
Missionary_Sell-selling in which the salesperson's role is to inform an individual with the power to influence others to buy a product, rather than to make a direct sale to that person, a missionary salesperson is also known as a Detailer.
Differentiated_
one of four possible approaches (with concentrated segmentation strategy, market segment expansion s ...
another definition in the dictionary:
Elasticity_of_D-a measure of the degree to which any change in the price of a product will affect the demand for it. See Inelasticity of Demand.
Package-the wrapping, packet, carton, bottle, box, etc, used for containment, protection or promotion of a product. See Packaging.
Decision_Matrix
a tool used in decision making in which the various dimensions of a problem are listed and rated to ...
another definition in the dictionary:
Internal_Inform-a stage in the consumer buying process for a low-involvement product, past experiences with items in this product class are considered. See Low-Involvement Products.
Control_Oriente-a system of pricing in which a product's price is controlled by government or by some regulating body.
