another definition in the dictionary:
Fast_Moving_Con-a term used in reference to frequently purchased consumer goods, such as foodstuffs, toiletries, etc.
Bundled_Pricing-see Bundling.
Drop_Error
a mistake made by a company in deciding to abandon a new product idea that, in hindsight, might have been successful if developed. See Go Error, New Product Development.
see also:
Divest_Strategy
a planned decision to get out of a particular business or product line, to sell off. ...
another definition in the dictionary:
Channel_System-a method of linking customers and intermediaries by means of an integrated communication network, providing instant ordering, better cost analysis, better inventory control, etc.
Routine_Rebuy-see Straight Rebuy.
Need_Satisfacti
an approach to selling based on soliciting information to uncover a buyerís need before attempting t ...
another definition in the dictionary:
Planned_Obsoles-a tactic by which a manufacturer deliberately seeks to make earlier versions of its product appear undesirable in the eyes of consumers who have purchased them in order to expand the market for later versions by improving the characteristics of later versions or by altering consumers' perceptions of the desirability of the models they have already purchased.
DPI-abbrev. Disposable Personal Income.
Channel_System
a method of linking customers and intermediaries by means of an integrated communication network, pr ...
another definition in the dictionary:
Continuous_Mark-on-going marketing research (as opposed to that conducted for a specific purpose.) See Ad Hoc Marketing Research.
Buyer_Seller_In-the close relationship between buyers and sellers, especially in organisational markets, where buyers become highly dependent on sellers for assured supply and delivery.
Profitability_C
marketing effort intended to assess the level of profitability of each product in the portfolio, of ...
another definition in the dictionary:
Social_Marketin-the design, implementation and control of marketing activity intended to promote social causes or ideas within a target group in a society, a form of non-profit marketing.
ABC_Inventory_A-the classification of goods held in inventory according to sales volume, the classification is used primarily to determine stock location within the warehouse.
Pressure_Sellin
see High Pressure Selling. ...
another definition in the dictionary:
Expressive_(Soc-one of four social styles (with Amiable, Analytical and Expressive) commonly used to classify salespeople and their customers, Expressives are characterised by high assertiveness and high responsiveness.
Empathy-the ability of an individual to project his or her own personality into a situation and understand it, a quality deemed desirable in salespeople who must be able to see the product from the buyer's point of view.
