another definition in the dictionary:
Conversional_Ma-marketing activity intended to get people to change their ideas and attitudes about something they dislike.
Date_Stamping-See Open Dating.
abbrev. Electronic Funds Transfer at Point of Sale.
Non_Durable_Goo
see Consumer Non-Durables ...
another definition in the dictionary:
Area_of_Dominan-the geographic region covered by a particular television station, also referred to as the station's Designated Marketing Area (DMA).
Access_Barriers-factors such as tariffs and legal restrictions which reduce the size of a market by preventing potential customers from purchasing a particular product.
Intermodal_Tran
a shipping method in which two or more modes of transport are used, for example, where containerised ...
another definition in the dictionary:
Gross_Rating_Po-a ratio measuring the value of a media schedule in advertising, calculated by multiplying reach by frequency. See Frequency, Reach.
Marketing_Budge-the amount allocated for expenditure on marketing activities in a specified period.
Image_Persisten
the idea that images may persist long after an organisation has changed, for example, one government ...
another definition in the dictionary:
MAANZ-abbrev. Marketing Association of Australia and New Zealand.
Licensed_Produc-marketing plans and actions based on the use of licensed characters. See Licensed Characters.
Class_Rate
the standard charge for the shipment of goods by a carrier. ...
another definition in the dictionary:
Selling_Up-a practice in selling aimed at convincing the customer to buy a higher-priced item than the one originally enquired about.
Merchant-_an independent marketing intermediary.
Encoding
the translation of a message into code by a sender so that it can be relayed through a medium to a r ...
another definition in the dictionary:
Ego_States-a proposition in transactional analysis that every person has three mental conditions - parent ego state, child ego state and adult ego state, and that at any particular time one of these states is dominant in the personality.
Reliability-the accuracy with which data in a marketing research study has been collected, a reliable marketing research study should produce similar results if repeated.