another definition in the dictionary:
Close-the critical stage in the selling process when the salesperson attempts to obtain the buyer's commitment to the purchase.
Marketing_Chann-the path or route taken by goods and services as they move from producer to final consumer, in addition to the goods and services themselves, title, information, promotion and payment also move along the marketing channels carry. Also called Channels of Distribution. See Channel Flows, Marketing Intermediaries.
Extension_Appro
an approach to global pricing in which a firm sets the same price for its product around the world and expects purchases to pay whatever additional freight and import costs apply. See Adaptation Approach to Pricing, Geocentric Approach to Pricing.
see also:
Selective_Expos
the perception by an individual of certain, more relevant, facts or advertisements but not of others ...
another definition in the dictionary:
Business_Streng-a measure of the ability a firm has to compete successfully in a particular market.
Long_Run_Averag-the average cost per unit of a set or group of products in the long term. Note that the long-run average cost may be somewhat lower than the short term average cost because of the effects of greater production experience. See Average Cost, Short-Run Average Cost.
ROI
abbrev. Return on Investment. ...
another definition in the dictionary:
Generics-see Generic Brand.
Diffusion_Proce-the manner in which an innovative technology spreads across a market group by group according to the readiness of each group to adopt it. See Diffusion of Innovation.
Sales_Presentat
a salesperson's persuasive demonstration or display of a product to a prospective buyer in order to ...
another definition in the dictionary:
Channel_System-a method of linking customers and intermediaries by means of an integrated communication network, providing instant ordering, better cost analysis, better inventory control, etc.
Oligopoly-a market situation in which there are only a few sellers, in an oligoplistic situation the marketing action of one firm will have a direct effect on the others.
Chlorofluorocar
chemical substances believed to deplete the protective ozone layer of the earth's upper atmosphere, ...
another definition in the dictionary:
Bottom_Up_Appro-an approach to sales forecasting which takes market conditions rather than the company's objectives as its basis, sometimes referred to as the 'build-up' method. See Top-Down Approach to Sales Forecasting.
Market_Entry_Ba-any circumstance or feature of a market which inhibits or deters a firm from entering it, the greatest market entry barrier is the presence of a firmly entrenched competitor with a significant competitive advantage.
Balance_Sheet_C
a closing technique in which the salesperson assists an indecisive prospect to list on paper the 'ar ...
another definition in the dictionary:
Service_Mark-a mark, sign, symbol, slogan, etc. that performs the same function for a service as a trademark does for a tangible product.
Amiable_(Social-one of four social styles (with Analytical, Driver and Expressive) commonly used to classify salespeople and their customers in terms of their communication approach, Amiables are characterised by high responsiveness and low assertiveness. See Analytical, Driver, Expressive, Assertiveness, Responsiveness, Social Style.
