another definition in the dictionary:
Backward_Integr-a strategy for growth in which a company seeks ownership of, or some measure of control over, its suppliers. See Forward Integration, Horizontal Integration.
Commodity_Rate-a rate which is applied in any situation where freight is product specific rather than based on volume or weight, also called a Special Rate.
FAS_Pricing
see Free-alongside-Ship Pricing.
see also:
Copy_Strategy_S
a document prepared by advertising agency executives as a guide for their creative staff in the prep ...
another definition in the dictionary:
Likert_Scale-ch respondents indicate their level of agreement with a statement by choosing the appropriate response from a scale, eg. strongly disagree, disagree, undecided, agree, strongly agree.
Single_Line_Sto-a retail store selling a wide assortment of goods in a basic line, such as women's clothing, hardware, cosmetics.
FIS
abbrev. Free-in-Store. ...
another definition in the dictionary:
Significance-see Substantiality.
Product_Line_Fe-a strategy in which certain items in a product line are given special promotional attention, either to boost interest (at the lower end of the line) or image (at the upper end). See Product Line.
Service
an intangible product, any product offering that is essentially intangible. ...
another definition in the dictionary:
Price_Incentive-a common form of sales promotion in which price reductions are offered to consumers to encourage them to buy a particular product earlier or in larger quantity.
Corporate_Image-the identity or perception of itself that an organisation attempts to convey to its publics, usually through corporate advertising. See Corporate Advertising, Corporate Image Advertising.
Demand_Pull_App
developing new products on the basis of market demand rather than on that of company-generated ideas ...
another definition in the dictionary:
Billings-the amount of money spent on media buying by advertising agencies on behalf of clients.
Buyer_Intention-a method of predicting future demand for a product by asking potential buyers for their likely requirements.
Service_Intangi
see Intangibility. ...
another definition in the dictionary:
Price_Packs-a type of sales promotion in which consumers are offered a reduction in the regular price of a product, the amount of the reduction is usually marked, or 'flagged', prominently on the label or package, also called a 'cents-off' deal.
Negotiated_Pric-a price agreed upon for the supply of goods or services by both buyer and seller.
