another definition in the dictionary:
Impact-the force that an advertisement or message will have on a target consumer, television advertising, for example, because it combines sight and sound, will typically have greater impact than print media.
Body_Copy-the desriptive paragraphs in a print advertisement (as opposed to the headlines.
Face_to_Face_Se
selling situations in which salesperson and buyer meet together (rather than use telephone or mail, for instance) to conduct their business.
see also:
Financial_Resou
the availability of money in the form of cash, securities, creditors, loan facilities, etc possessed ...
another definition in the dictionary:
Captioned_Photo-a photograph with a brief description of its contents, frequently issued by public relations personnel with news releases or feature articles.
Ego_States-a proposition in transactional analysis that every person has three mental conditions - parent ego state, child ego state and adult ego state, and that at any particular time one of these states is dominant in the personality.
Retail_Buyer
an individual employed by a retailer primarily to buy merchandise for resale through the store. ...
another definition in the dictionary:
Emotional_Close-a closing technique in which the salesperson attempts to get a favourable response from a buyer by appealing to his or her fear, pride or similar emotion. See Close.
Assumptive_Clos-a closing technique in which a salesperson simply assumes that the purchaser has agreed to buy the product, and proceeds to write up the order, wrap the merchandise, etc. See Close.
Door_to_Door_Se
direct selling in which a salesperson calls on prospective buyers at their homes without appointment ...
another definition in the dictionary:
Sell_In-see Selling-In.
Market_Broadeni-a strategy in which a company looks beyond its existing product to the need or want of the consumers which buy it, thus a company which makes soap powder, knowing that what its consumers want is whiter clothes, might expand its operations to make a bleach.
Innovators
the small group of alert people who are the earliest to adopt a new product. See Diffusion of Innova ...
another definition in the dictionary:
Advertising_All-see Advertising Budget.
Inertia_Selling-a selling practice in which unsolicited goods and services are sent to consumers in expectation that many will prefer to purchase rather than to return them, the practice is considered undesirable and legislation protecting consumers has been enacted.
Date_Stamping
See Open Dating. ...
another definition in the dictionary:
Distribution_Co-costs associated with the holding of inventory and the shipment of goods to customers.
Four_Ps-the four major controllable variables of the marketing mix - product, price, promotion and place.
