another definition in the dictionary:
FIS_Pricing-see Free-in-Store Pricing.
Model_Bank-a variety of mathematic models used in a marketing information system to simulate real-life situations to assist in decision making.
Flag
an area on a product label which interrupts the design to announce a special offer or similar promotion.
see also:
Channel_of_Dist
see Marketing Channels. ...
another definition in the dictionary:
Staples-a sub-category of convenience goods consisting of frequently purchased foodstuffs. See Convenience Goods.
Expected_Value_-see Expected Return Model.
Marketing_Conce
a business orientation or philosophy that holds that organisational success is dependent upon the ef ...
another definition in the dictionary:
Advertorial_Adv-advertising in which the sponsoring organisation declares its position on a matter of public interest (usually of a controversial nature). See Advocacy Advertising.
Palletisation-the packing of goods on to small wooden platforms, or pallets, for ease of handling in shipment.
Advertising_Med
see Advertising Media. ...
another definition in the dictionary:
Below_the_Line_-all advertising by means other than the five major media - the press, television, radio, cinema and outdoors, below-the-line advertising employs a variety of methods - direct mail, sponsorship, merchandising, trade shows, exhibitions, sales literature and catalogues, and so on. See Above-the-Line Advertising.
Drive-a motivating force or need sufficiently strong to impel a person to seek its satisfaction. See Learning Process.
Cash_Discount
a reduction in price offered to a buyer in return for prompt settlement of account. See Discount. ...
another definition in the dictionary:
FAS-abbrev. Free-alongside-Ship (at port of export).
FABS-acronym for Features and Benefits Selling.
Oligopolistic_C
a competitive situation in which there are only a few sellers (of products that can be differentiate ...
another definition in the dictionary:
Learning_Curve-a graphical representation of the way in which average unit cost of production decreases as output rises, also called an Experience Curve.
Deceptive_Adver-advertising intended to deceive consumers with false or misleading claims.
