another definition in the dictionary:
Display_Allowan-a type of trade sales promotion in which buyers are given incentives in the form of price reductions or merchandise to encourage them to display the items purchased prominently. See Allowances.
Sell_Off_Period-the duration of a particular sales promotion, the time from the launch of the sales promotion to the end of the special offer.
Floor_Price
see Price Floor.
see also:
Arbitrary_Metho
see All-We-Can-Afford Method. ...
another definition in the dictionary:
Customer_Relati-a division of an organisation with responsibility for ensuring that customers are satisfied with the goods or services they have purchased and with the way the organisation has served them.
Accessibility-one of the four major requirements (with actionability, measurability and substantiality) for useful market segmentation, accessibility expresses the notion that the segment targeted must be able to be reached and served adequately by the firm's promotion and distribution system. See Actionability, Measurability, Substantiality.
National_Brand
see Manufacturerís Brand ...
another definition in the dictionary:
Hoisting_the_Fl-an approach to product introduction or launching, useful when the cost of introducing a new item is low, a new variant is introduced to see if it proves more popular than an existing one.
Secondary_Resea-the collection of marketing research data using previously published sources. See Primary Research.
Planning
see Strategic Planning, Marketing Planning, Sales Planning. ...
another definition in the dictionary:
Consummatory_Ad-advertising which stresses the benefits of taking immediate action to purchase.
European_Econom-a group of European nations acting as a trading block, limiting trade barriers among members and applying common tariffs to products from non-members.
Dominant_Design
a product configuration which endures, a particular combination of product features which appears to ...
another definition in the dictionary:
Generics-see Generic Brand.
Closed_Territor-an exclusive territory assigned to a reseller by a manufacturer, the reseller is required to sell only to customers within the territory. Closed territories are generally illegal under the Trade Practices Act.
Free_Samples
see Samples. ...
another definition in the dictionary:
Industrial_Prod-categories of goods and services bought by organisations for use in production or in the operation of their business, classes include installation, accessories, raw materials, component parts, supplies, and services.
