another definition in the dictionary:
Private_Carrier-any form of transport operated by an independent organisation and used for the shipment of goods. See Common Carrier, Contract Carrier
Multiple_Sourci-buying supplies from several vendors so that the risk of any one source being unable to supply is minimised.
a pricing approach in which the manufacturer pays the freight cost to the wharf, costs associated with loading and shipping are borne by the purchaser. See Geographical Pricing.
Feedback
the mechanism in the communication process which allows the sender to monitor and evaluate the recei ...
another definition in the dictionary:
Inert_Set-brands that a buyer is aware of when considering a purchase but has no interest in. See Evoked Set, Inept Set.
Planned_Obsoles-a tactic by which a manufacturer deliberately seeks to make earlier versions of its product appear undesirable in the eyes of consumers who have purchased them in order to expand the market for later versions by improving the characteristics of later versions or by altering consumers' perceptions of the desirability of the models they have already purchased.
Price_Brand
see Fighting Brand. ...
another definition in the dictionary:
Reactive_Market-marketing activities forced upon an organisation by competitive action, defensive strategies. See Proactive Marketing Strategies.
Budget_Determin
see Advertising Budget Determination. ...
another definition in the dictionary:
ROI-abbrev. Return on Investment.
Advertising_Wea-see Consumer Wearout.
Organisational_
see Industrial Services. ...
another definition in the dictionary:
Directories_-classified lists of names and adresses of individuals and organisations used in selling for prospecting for new accounts and in marketing research as sources of secondary data.
Shelf_Talker-a sign or tag used in a retail store to focus customer attention on a promoted product, especially useful in in-aisle promotions when products are difficult to shelve in special ways.
Sampling_Frame
the source from which sampling units (respondents) are chosen in a marketing research study, commonl ...
another definition in the dictionary:
Decision_Making-choosing between alternative courses of action using cognitive processes - memory, thinking, evaluation, etc, also called Problem Solving.
Amiable_(Social-one of four social styles (with Analytical, Driver and Expressive) commonly used to classify salespeople and their customers in terms of their communication approach, Amiables are characterised by high responsiveness and low assertiveness. See Analytical, Driver, Expressive, Assertiveness, Responsiveness, Social Style.