another definition in the dictionary:
Brand_Authorisa-the obtaining of distribution and display, usually of a consumer packaged good, through a retail outlet.
Prospecting_Pla-a systematic approach to finding new customers involving the setting aside of time after allowing for calls on existing customers specifically for prospecting.
all of the people in the society in which a firm operates, within the general public there may be some who view its actions favourably and some who view them unfavourably. See Publics.
Desire_Competit
all companies and organisations offering a product that the consumer desires immediately. See Compet ...
another definition in the dictionary:
Product_Line_Pr-reducing the depth of a product line by deleting less profitable offerings in a particular product category. See Product Line.
Channel_Mix-the degree of intensivity selected for the distribution of a product. See Exclusive Distribution, Intensive Distribution, Selective Distribution.
Mall_Intercept
a type of marketing research interview, typically, respondents are chosen in shopping centres. ...
another definition in the dictionary:
Interviewer_Bia-intentional or unintentional prompting by a marketing researcher which affects the interviewee's response.
Non_Store_Retai-the merchandising of goods by means other than retail shops, merchandising by mail order, vending machines, telephone, door-to-door, etc.
Product_Audit
a systematic appraisal of a firm's product mix to evaluate its strengths and weaknesses and to asses ...
another definition in the dictionary:
Market_Penetrat-an approach to pricing in which a manufacturer sets a relatively low price for a product in the introductory stage of its life cycle with the intention of building market share. See Market Skimming Pricing.
List_Brokers-firms which compile and sell mailing and prospect lists.
FMCG
abbrev. Fast Moving Consumer Goods. ...
another definition in the dictionary:
Services_Market-the marketing of intangible products, such as hairdressing, cleaning, insurance and travel.
Elaboration_Pro
questions posed by salespeople when positively encouraging prospects to provide additional informati ...
another definition in the dictionary:
Product_Recall-the advertised request by a company that a product be returned to it by those who have already purchased it, a product recall is often deemed desirable when a product proves to be unsafe or unreliable.
Problem_Solving-an approach to selling in which the salesperson works with the buyer to evaluate alternative solutions to a problem and to select the best, a consultative approach intended to build long-term relationships with clients. Also called Depth Selling.