another definition in the dictionary:
Communication_P-the process by which a message, encoded by a sender, is transmitted through a medium to a receiver, who encodes the message and provides feedback.
Australian_Stan-a system developed by the Australian Bureau of Statistics as a method for classifying business establishments (shops, factories, etc) into classes, on the basis of their major activity, by industry.
an approach to global pricing in which affiliate or subsidiary companies supply information about local market conditions and the corporation then sets prices accordingly to maximise profits in each national market. See Adaptation Approach to Pricing. Extension Approach to Pricing.
Social_Audit
a review and evaluation of the social benefits and social costs pertaining to a particular product. ...
another definition in the dictionary:
Membership_Grou-a reference group to which an individual belongs. See Aspirational Group, Dissociative Group.
Selling_Agent-see Agent.
Reactive_Market
evaluation and control systems in which management finds that marketing performance is not satisfact ...
another definition in the dictionary:
Sales_Resistanc-anything the prospective buyer says or does to prevent or delay the salesperson from closing the sale. See Objections.
Sales_Wave_Expe
a technique used to test consumer reaction to new products prior to full-scale commercialisation, ne ...
another definition in the dictionary:
Consumer_Credit-finance made available by leading companies to consumers for purchases with arrangements having been made for the loan to be repaid with interest.
Manchester_Man-an old term for a salesperson, originally used in reference to salespeople hired by textile firms in Manchester, England, in the late eighteenth century to sell the goods produced by the developing factory system.
On_Pack_Premium
a common form of consumer sales promotion in which a gift is banded to the package of another produc ...
another definition in the dictionary:
Organisational_-see Industrial Services.
Fictitious_Pric-the unethical, possibly illegal, practice of announcing a price reduction (eg. 'now $20, formerly $49') when, in fact, there has been no reduction at all.
Maslow_s_Theory
the theory that human needs are hierarchical in nature and that a person must satisfy lower-order ne ...
another definition in the dictionary:
Market_Dynamics-changes that occur within the market, but external to a company which influence its decision-making and impact upon its performance.
Selling_In-the process of educating the salesforce and distributors to sell a new product as part of the preparation for its launch, the development of sales kits, briefings on the target market and competition, and outlining the organisation's plans to create consumer demand may be involved. See Commercialisation, New Product Development.