another definition in the dictionary:
Market_Index-a combination of market factors used to predict the likely level of sales.
One_Price_Polic-a policy of offering the same price to every customer. See Differential Pricing.
area or regional differences used to segment a market.
Late_Majority
the large, conservative group in a community slower than all except the 'laggards' to adopt a new pr ...
another definition in the dictionary:
Downward_Stretc-introducing a new product into a product line at the lower priced end of the market. See Product Line Stretching, Upward Stretching, Two-Way Stretching.
Product_Concept-see Product Orientation.
Packaged_Goods
a sub-category of consumer non-durable goods, toothpaste, shampoo and soap powder are packaged consu ...
another definition in the dictionary:
Geographic_Pric-see Geographical Pricing.
Balanced_Produc-a product strategy in which a firm maintains an even combination of new, growing and mature products. See Product Life Cycle
Model_Bank
a variety of mathematic models used in a marketing information system to simulate real-life situatio ...
another definition in the dictionary:
Fake_Interview-a job interview held when a company advertises a non-existent position in its firm hoping to attract personnel from competing firms, the aim of this unethical tactic is usually, to obtain competitive information.
Safety_Stock-a level of stock over and above expected requirements held in inventory as a precaution against unusually heavy demand, delays in supply, etc.
Comparison_Adve
see Comparative Advertising. ...
another definition in the dictionary:
Advertising_Ela-measurements of the effect on other marketing variables of various levels of advertising expenditure, for example, measurement of the effect of high levels of advertising on consumer perceptions of price, or the measurement of the low levels of advertising on consumer perceptions of product quality.
Exclusive_Sales-a region in which a distributor has been given sole rights to a manufacturer's product.