another definition in the dictionary:
Customer_Relati-a division of an organisation with responsibility for ensuring that customers are satisfied with the goods or services they have purchased and with the way the organisation has served them.
Chlorofluorocar-chemical substances believed to deplete the protective ozone layer of the earth's upper atmosphere, used until recently in refrigerants and in numerous aerosol products.
a written assurance by the manufacturer that a product will be replaced or repaired to the customer's satisfaction if it is found to be defective or does not perform as intended. See Warranty.
Dealer_Loader
a gift given to a retailer who purchases a specified quantity of a product during a trade sales prom ...
another definition in the dictionary:
Market_Opportun-the matching of an identified market opportunity to an organisation's objectives and resources.
Divisional_Sale-a sales manager with responsibility for the sales activities of one of the operating divisions of a company.
Material_Manage
a relatively recent organisational trend in purchasing in which some companies combine several funct ...
another definition in the dictionary:
New_Product_Dup-the introduction by a company of a product that is known to the market but new to the company. See Innovation, Product Extension.
Prospecting_Pla-a systematic approach to finding new customers involving the setting aside of time after allowing for calls on existing customers specifically for prospecting.
Motive
an inner state directing a person towards the satisfaction of a need. See Learning Process. ...
another definition in the dictionary:
Marginal_Analys-the determination of the change in total revenue and total cost that results from the sale of one more unit.
Sales_Planning-the assessment of the current situation in a sales region, the setting of objectives, the formulation of strategies and tactics, and the establishment of control and evaluation procedures.
Demography
the study of the range of physical, social and economic characteristics that exist within a populati ...
another definition in the dictionary:
Generics-see Generic Brand.
Loading_Objecti-one of a three possible aims or objectives (with loyalty objective and trial objective) of a consumer sales promotion, purchasers are offered incentives to buy a greater quantity of the product than they would otherwise have done. See Loyalty Objective, Trial Objective.
Product_Line_Ex
one of four possible segmentation strategies (with concentrated segmentation strategy, market segmen ...
another definition in the dictionary:
Direct_Competit-a product or brand which competes in the same product category. See Indirect Competition.
Access_Barriers-factors such as tariffs and legal restrictions which reduce the size of a market by preventing potential customers from purchasing a particular product.