another definition in the dictionary:
Dealer_Loader-a gift given to a retailer who purchases a specified quantity of a product during a trade sales promotion. See Trade Sales Promotion.
Exponential_Smo-a quantitative technique for sales forecasting using historical data weighted to favour the most recent information.
a competitive situation characteristic of oligopolistic circumstances, where the second or third leading company, decides to challenge the leader.
Regional_Brands
manufacturers' brands sold only in certain regions. ...
another definition in the dictionary:
CIF_Pricing-see Cost-Insurance-Freight Pricing.
Nonverbal_Commu-the transmission of a message from sender to receiver without using words. See Body Language, Kinesic Communication, Proxemic Communication, Tactile Communication.
Off_Price_Retai
a retail store specialising in buying leading brand items in bulk for resale at discount prices. ...
another definition in the dictionary:
Perceptual_Mapp-a tool or process used in marketing research for charting the way individuals selected from the target market perceive different companies, products or brands, also called Position Mapping.
Sales_Aptitude_-tests used to determine the suitability of applicants for positions in the sales force.
Sales_Personnel
identifying appropriate sources of sales personnel and attracting applicants to the firm. ...
another definition in the dictionary:
Sales_Contests-sales promotions aimed at members of a company's sales force, sales contests are competitions designed to boost sales and lift performance by offering awards or prizes to top-achievers in a sales team in a given period.
Functional_Orga-the organisation of a firm's business activities so that a separate division is responsible for each business function - production, finance, personnel, marketing, etc, the organisation of a firm's marketing activities so that a separate division is responsible for each marketing function - planning, research, sales, advertising, distribution, new product development, etc. See Organisational Structure.
Last_Chance_Clo
see Standing Room Only. ...
another definition in the dictionary:
Bar_Code_Scanne-see Scanner Systems.
Sales_Effect_of-the effectiveness of an advertisement or advertising campaign in boosting sales of a product, generally hard to measure as sales may be influenced by factors other than advertising, such as the product's price, its other features, its availability and the actions of competitors. See Advertising Effectiveness.
Shelf_Life
the period of time in which a product can remain on display in a retail store before the expiration ...
another definition in the dictionary:
Impulse_Buying-unplanned consumer buying of attractively presented or conveniently located products.
Below_the_Line_-all advertising by means other than the five major media - the press, television, radio, cinema and outdoors, below-the-line advertising employs a variety of methods - direct mail, sponsorship, merchandising, trade shows, exhibitions, sales literature and catalogues, and so on. See Above-the-Line Advertising.