another definition in the dictionary:
Private_Brand-a brand owned by a wholesaler or retailer, also called a private label. See Manufacturer's Brand.
Brand_Mark-the part of a brand which can be seen but not spoken, the logo, symbol or design that forms part of the brand. See Brand Name.
who habitually seek pleasurable experiences, individuals who, by nature, seek products which provide them with the most pleasure, without regard to calories, sugar content, salt content, cholesterol levels, colouring or preservative additives, and so on, hedonists are above-average consumers of chocolates, soft drinks, beer, etc.
Opportunity_Cos
the value of the benefit forfeited by choosing one alternative over another. ...
another definition in the dictionary:
Bait_Pricing-advertising an item at an unrealistically low price as 'bait' to lure customers to a store or selling place. See Bait and Switch Pricing.
Nutritional_Lab-the requirement, either by law or under voluntary industry codes, that certain products be marked with the nutritional value of their ingredients. See Label.
Market_Potentia
the size or value in dollars of a total market should all those who profess a level of interest in a ...
another definition in the dictionary:
Iceberg_Princip-a theory that suggests that aggregated data can hide information that is important for the proper evaluation of a situation.
Inside_Order_Ta-a salesperson who writes up sales orders at a sales counter, or those forwarded to the company by telephone, but is not required to sell persuasively to customers. See Outside Order-Taker.
Reminder_Advert
advertising aimed at reminding a target market that a product is available as opposed to informing o ...
another definition in the dictionary:
Galvanometer-a scientific instrument used in marketing research to measure the reaction of a subject in a study to an advertisement, the instrument measures the perspiration that accompanies the subject's interest or arousal. See Galvanic Skin Response.
Environmental_S-the process of examining the internal and external factors which influence the firm's operations and decision making in order to identify market opportunities and threats.
Product_Variant
see Product Item. ...
another definition in the dictionary:
Competitive_Pos-an organisation's ranking in its industry by size and business strength, hypothetically, each competitor may be classified as a market leader, market challenger, market follower, or market nicher, according to the market share it holds.
Sales_Territory-a method of evaluating sales territory performance in which a model depicting the environmental factors that may have impacted upon it, and upon the salesperson assigned to it, is constructed, the model assists a sales supervisor to better understand the quality of the performance.
Date_Stamping
See Open Dating. ...
another definition in the dictionary:
Product_Line_Mo-a strategy in which items in a product line are modified to suit modern styling and tastes and re-launched. See Product Line.
Consumerism-a social movement intended to safeguard the rights of consumers.