another definition in the dictionary:
Marketing_Servi-services which are produced or purchased by a marketing organisation for use in the production, pricing, promotion and distribution of products which they themselves market. Services commonly produced or purchased by organisations for use by their own marketing departments include market research, advertising and promotion.
Closed_End_Ques-a question which allows a respondent to choose an answer from a given list. See Open-End Question.
the average cost per unit of a set or group of products in the long term. Note that the long-run average cost may be somewhat lower than the short term average cost because of the effects of greater production experience. See Average Cost, Short-Run Average Cost.
Cues
an environmental entity (advertisement, sign, store display, etc) which results in a specific respon ...
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Inelasticity_of-demand which is not greatly affected by a change in the price of the product. See Elasticity of Demand.
Middleman-an independent marketing intermediary, an agent, wholesaler, retailer, etc. See Marketing Channels, Marketing Intermediaries.
Simple_Random_S
a sample in which each member of the population has an equal chance of being chosen. ...
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Competitive_Env-that part of the company's external environment which consists of other firms vying for patronage of the same market.
Limited_Decisio-see Limited Problem Solving.
Pioneering_Adve
advertising which is intended to create primary rather than selective demand, commonly used at the i ...
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ABC_Account_Cla-the classification of customer accounts within a sales territory or region into groups according to their size and potential, and, therefore, their importance, the classification is used primarily to determine call frequency.
Reverse_Marketi-a marketing channel in which goods (to be recycled or reprocessed) flow backward from consumer to intermediaries to producer, also called a Backward Marketing Channel..
Outbound_Telema
telemarketing in which a company uses trained salespeople to sell to customers by telephone. See Inb ...
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Continuum_of_Sa-the idea that all kinds of sales jobs are similar in some respects but vary in the degree of difficulty involved, the difficulty is linked to the amount of creativity required in finding new customers and persuading them to buy, and to the tangibility and complexity of the product.
Marketing_Servi-independent companies providing assistance to firms in getting products to their target markets, they include marketing research agencies, advertising agencies, sales promotions specialists, marketing consultants, etc.
Continuum_of_Sa
the idea that all kinds of sales jobs are similar in some respects but vary in the degree of difficu ...
another definition in the dictionary:
Sale_Advertisin-advertising, common in retailing, which announces the sale of products at temporarily or permanently reduced prices.
Price_Inelastic-buyers' insensitivity to price, when the percentage change in quantity demanded is less than the percentage change in price, consumers are price-insensitive. See Price Elasticity.