another definition in the dictionary:
Bonus_Plan-a scheme for additional payments to salespeople to be made at the discretion of management for a particular sales achievement.
Iceberg_Princip-a theory that suggests that aggregated data can hide information that is important for the proper evaluation of a situation.
Major_Equipment
long-lived business assets that must be depreciated over time, capital items.
see also:
Stabilising_Pri
a price set for a product with the intention of keeping prices steady within an industry in order to ...
another definition in the dictionary:
Curbside_Sales_-informal coaching or training of a sales representative by a supervisor in the field. See Buddy System, Formal Training, On-the-Job Training.
APN-abbrev. Australian Product Number.
APN
abbrev. Australian Product Number. ...
another definition in the dictionary:
Geographic_Depl-the deployment of a sales team on a regional or district basis as opposed to a product-type or customer-type basis.
Effective_Buyin-an individual's disposable income, consisting of salary and wages, dividends, interest, profits, etc., less all government taxes. See Disposable Income.
Learning_Curve
a graphical representation of the way in which average unit cost of production decreases as output r ...
another definition in the dictionary:
Canned_Approach-see Stimulus-Response Approach.
Account_Strateg-broad methods employed in achieving the objectives set by a salesperson for a particular account.
Quality_Control
measures taken by organisations to ensure that all legal requirements, and consumer expectations, of ...
another definition in the dictionary:
Customer_Record-a card, slip or computer file on which is recorded pertinent facts about a prospect or customer (name, address, account history, etc.) as an aid to making a sale when next contacted by a salesperson.
Conjunctive_Mod-the idea that consumers establish minimum attribute levels which acceptable brands must possess, when about to make a purchase, they will consider only those brands that exhibit a conjunction of all the minimum requirements. Other models of brand evaluation include the expectancy-value model, ideal brand model, disjunctive model, lexicographic model and determinance model.
Common_Carrier
regular scheduled transportation services such as railways, airlines and trucking lines, available t ...
another definition in the dictionary:
Mass_Marketing-a marketing philosophy in which the seller views the market as a homogeneous whole, and, therefore, has only one marketing program (the same product, the same price, the same promotion and the same distribution system) for everyone, also referred to as Unsegmented Marketing or Undifferentiated Marketing. See Differentiated Marketing, Product-Differentiated Marketing, Target Marketing.
Marketing_Contr-activities involved in checking that marketing action plans are producing the desired results, and the taking of corrective action if they are not.
