another definition in the dictionary:
Price_Objection-an objection raised by a prospective buyer on the grounds of price, credit terms, discounts, allowances, freight charges, etc. related to the cost of a product offered by a salesperson.
Administered_Ch-see Administered Vertical Marketing System.
Marketing_Datab
data brought into an organisation through marketing research projects or a marketing information system and used as an aid to decision making. See Database Marketing.
see also:
By_Product_Pric
a pricing method used in situations where a saleable by-product results in the manufacturing process ...
another definition in the dictionary:
Advertising_Pla-the steps or stages taken in planning an advertising campaign, the steps include identifying the target market, establishing the advertising objectives, developing the advertising budget, developing the advertising strategies, selecting the appropriate media, and evaluating the advertising effectiveness.
Membership_Grou-a reference group to which an individual belongs. See Aspirational Group, Dissociative Group.
Motive
an inner state directing a person towards the satisfaction of a need. See Learning Process. ...
another definition in the dictionary:
Freight_Charges-transportation costs involved in shipping goods from producer to customer.
Consumer_Rights-fair entitlements due to consumers when buying from producers and resellers.
Data_Collection
the activity of gathering facts or information about a subject in a marketing research study. See Ma ...
another definition in the dictionary:
Mall_Intercept-a type of marketing research interview, typically, respondents are chosen in shopping centres.
No_Need_Objecti-an objection raised by a prospective buyer on the ground that the product offered by a salesperson is not needed.
Daily_Activitie
a record of a salesperson's activities on a day-by-day basis, showing clients visited, products pres ...
another definition in the dictionary:
Service_Variabi-see Variability.
Flanker_Brand-a brand introduced into a market by a company which already has an established place in order to increase overall market share in a product category.
Psychological_R
the attempt by a firm to alter the beliefs of prospective buyers about the key attributes of its pro ...
another definition in the dictionary:
Area_of_Dominan-the geographic region covered by a particular television station, also referred to as the station's Designated Marketing Area (DMA).
Competitive_Dep-attempting to change the beliefs of buyers about the attributes of a competitor's product, the attempt may be especially useful in cases where buyers generally have an inflated perception of the quality of a competitor's product. See Market Positioning.
