another definition in the dictionary:
Franchising-an arrangement in which a supplier grants a dealer the right to sell a product in return for some percentage of the total sales, typically, the supplier provides buildings and equipment, management advice and marketing assistance to the franchisee, who agrees to operate according to the franchisor's general rules.
Sales_Aptitude_-tests used to determine the suitability of applicants for positions in the sales force.
Niche_Marketing
see Concentrated Marketing
see also:
Risk_Avoidance
measures including acquiring information, seeking reassurance from family and friends, obtaining adv ...
another definition in the dictionary:
Place-one of the four controllable variables (with product, price and promotion) of the marketing mix, the delivery of a good or service to a consumer, also referred to as Distribution. See Distribution, Marketing Mix.
Brand_Name-the part of a brand which can be spoken. It may include words, letters or numbers. See Brand Mark.
Multimodal_Tran
some combination of rail, sea, road, air and pipeline services for the shipment of goods. ...
another definition in the dictionary:
Family_Brand-a brand name used for a number of products in the same line, such as Revlon cosmetics or Heinz canned foods, also referred to as a Blanket Brand. See Corporate Branding, Individual Brand, Corporate Branding, Single Brand Name.
Reciprocity-a practice, which may be illegal under the Trade Practices Act, in which a firm gives purchasing preference to a firm to which it sells. See Reverse Reciprocity.
Model
a set of variables and their interrelationships which are designed to represent some some real syste ...
another definition in the dictionary:
BCG-abbrev. Boston Consulting Group.
Opinion_Leader-an individual who actively provides opinions about products to others or from whom views, opinions and advice is sought. See Key Influence People.
Multimodal_Tran
some combination of rail, sea, road, air and pipeline services for the shipment of goods. ...
another definition in the dictionary:
Industrial_Pack-the protective wrapping and boxing of finished industrial goods for shipment.
Return_on_Equit-a measure of a firm's profitability, profit achieved in a given period is expressed as a percentage of the total amount invested in the firm by its owners.
Primary_Packagi
a product's immediate container or wrapper. See Secondary Packaging, Shipping Packaging. ...
another definition in the dictionary:
Leads-see Sales Leads.
Gross_Sales-the total revenue from all sales to customers in a specified period.
