Marketing Dictionary

another definition in the dictionary:

Daily_Sales_Pla-a record of a salesperson's intended sales calls on a day-by-day basis, listing the clients to be visited, the objectives of each call, and the anticipated outcomes.

Communications-see Marketing Communication.

Non_Cumulative_

a one-time reduction in list price for a quantity purchased. See Cumulative Quantity Discount.



see also:

Private_Carrier
any form of transport operated by an independent organisation and used for the shipment of goods. Se ...

another definition in the dictionary:

Close-the critical stage in the selling process when the salesperson attempts to obtain the buyer's commitment to the purchase.

Non_Store_Retai-the merchandising of goods by means other than retail shops, merchandising by mail order, vending machines, telephone, door-to-door, etc.

Keep_Out_Pricin
a pricing practice, common in oligopolistic market situations, in which the large companies maintain ...

another definition in the dictionary:

Advertising_Med-outlets or vehicles (for instance, newspapers and magazines, television, radio, cinema, posters, etc) used in communication between advertisers and customers. Note that advertising media is a plural term, its singular form is advertising medium.

Rational_Buying-reasons for buying that are based on logic or judgement rather than on emotion.

Functional_Orga
the organisation of a firm's business activities so that a separate division is responsible for each ...

another definition in the dictionary:

Active_Listenin-listening that is more than passively hearing what the customer is saying, implies the need for a salesperson to think while listening and to evaluate what is being said.

Product_Petrifi-a term used to describe the small but persistent demand by loyal customers for a declining product. See Product Life Cycle, Decline Stage.

Price_Elasticit
buyers' sensitivity to price, measured by the percentage change in quantity demanded that results fr ...

another definition in the dictionary:

Market_Growth_R-the rate, commonly expressed as a percentage per annum, at which a market is increasing in size.

Sales_Analysis-the break-down of sales figures by region, product, customer, market, etc. for a given period as a control measure.

Material_Manage
a relatively recent organisational trend in purchasing in which some companies combine several funct ...

another definition in the dictionary:

Communications-see Marketing Communication.

Negative_Demand-demand for products which consumers dislike and would prefer not to have to purchase. Negative demand for a particular product exists when consumers, generally, would be prepared to pay more than the price of the product to avoid having to buy it, as in the case of unpleasant and painful medical treatment.


Please, choose the letter

A | B | C | D | E | F | G | H | I | J | K | L | M | N | O | P | Q | R | S | T | U | V | W | X | Y | Z




SiteMap Katalog ORN New Marketing Dictionary MySQL query error