another definition in the dictionary:
GRP-See Gross Rating Points.
Marketing_Oppor-the systematic examination and evaluation of the firm's external environment in order to identify market needs and wants which it can satisfy profitably.
the transmission of a message from sender to receiver without using words. See Body Language, Kinesic Communication, Proxemic Communication, Tactile Communication.
Exponential_Smo
a quantitative technique for sales forecasting using historical data weighted to favour the most rec ...
another definition in the dictionary:
False_Objection-see Hidden Objection, Objections.
Price_Bundling-a pricing strategy in which various products sold to a customer together are offered at a price less than the sum of the prices of the products sold individually.
Commodity_Marke
markets typified by the homogeneity of products and a virtual irrelevance of branding. ...
another definition in the dictionary:
Retail_Mix-the mix of variables, including location, merchandise, communications, price, services, physical attributes and personnel, which form the overall strategic marketing components of retailing.
Brand_Leveragin-broadening a company's product range by introducing additional forms or types of products under a brand name which is already successful in another category. Also called Product Leveraging, Brand Extension and Franchise Extension.
Manipulative_Se
selling practices in which the salesperson attempts to overwhelm the prospective buyer, high-pressur ...
another definition in the dictionary:
Cash_Discount-a reduction in price offered to a buyer in return for prompt settlement of account. See Discount.
New_Account_Con-a measure used to evaluate a salespeople in which the conversion rate of prospects to customers is calculated.
Individual_Prod
see Product Item. ...
another definition in the dictionary:
Buddy_System-an on-the-job sales training method in which an experienced salesperson is responsible for the training of a new salesperson. See Curbside Training, Formal Training, On-the-Job Training.
Industrial_Mark-the marketing of goods and services to business organisations for use in the manufacture of their products or in the operation of their businesses, also called Business-to-Business Marketing.
Selling_Formula
various formulae used by salespeople to guide their presentations to buyers. See AIDA, Formula Selli ...
another definition in the dictionary:
Agent-an intermediary or middleman who facilitates the flow of goods and services from producer to end-user, but who, unlike other members of the distribution channel, does not take title to them.
Data_Analysis-the processing of marketing research findings to summarise a situation, discover relationships between elements of the information, or to draw conclusions from them. See Marketing Research.