Marketing Dictionary

another definition in the dictionary:

Multilevel_Mark-a form of direct selling in which distributors of a product attempt to locate and sell to end-users and to others who will become distributors.

Sales_Force_Com-a method of forecasting future demand for a product by adding together what each member of the sales force expects to be able to sell in his or her territory.

Nutritional_Lab

the requirement, either by law or under voluntary industry codes, that certain products be marked with the nutritional value of their ingredients. See Label.



see also:

Outside_Order_T
a salesperson who visits customers to write up orders but is not responsible for persuading them to ...

another definition in the dictionary:

Hierarchy_of_Ne-see Maslow's Hierarchy of Needs.

Single_Zone_Pri-see Delivered Pricing, Uniform Delivered Price.

Australian_Stan
a system developed by the Australian Bureau of Statistics as a method of defining and classifying pr ...

another definition in the dictionary:

Price_Taker-any firm which is unable to influence the general level of commodity prices by altering the quantity of the product produced, a firm operating in a perfectly competitive market situation is, necessarily, a price-taker. Price-takers are sometimes also referred to as Quantity Adjusters as their chief decision is to adjust the amount they produce to a given price. See Perfect Competition.

Mummy_Dust-a slang term referring to the ingredients, parts or accessories that manufacturers sometimes add to their products to enhance them, but for which no scientific basis can be found, also referred to as Whiffle Dust.

Bundling
the practice of offering two or more products or services as a single package at a special price, al ...

another definition in the dictionary:

Sale_Advertisin-advertising, common in retailing, which announces the sale of products at temporarily or permanently reduced prices.

Market_Potentia-the size or value in dollars of a total market should all those who profess a level of interest in a product, and can afford to buy, purchase it.

Buyer_Readiness
the state of preparedness or willingness in which an individual consumer may be in regard to the pur ...

another definition in the dictionary:

Primary_Data-information that is obtained directly from first-hand sources by means of surveys, observation or experimentation. See Secondary Data.

Free_in_Store_P-a pricing method in which the producer is responsible for all freight and delivery costs, the ordered goods are delivered freight free to the customer. See Geographical Pricing.

High_Contact_Re
a recent trend in retailing in which some retailers attempt to position themselves by emphasising th ...

another definition in the dictionary:

Disposable_Inco-the balance of a person's income after payment of tax liability. See Discretionary Income.

Negative_Demand-demand for products which consumers dislike and would prefer not to have to purchase. Negative demand for a particular product exists when consumers, generally, would be prepared to pay more than the price of the product to avoid having to buy it, as in the case of unpleasant and painful medical treatment.


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