another definition in the dictionary:
Profit_Maximisa-see Current Profit Maximisation.
Image_Utility-the value given to a product by virtue of the fact that it brings satisfaction to the user in creating prestige and esteem. See Utility.
Open_Promotion
a sales promotion which is advertised widely and available to all who wish to enter. See Closed Promotion.
see also:
Seminar_Selling
bringing together a number of prospective buyers at the same time for a sales presentation. ...
another definition in the dictionary:
Physical_Distri-the storage, handling and movement of goods within an organisation and their shipment to customers.
Employee_Poachi-the act of enticing key employees from one competing firm to another.
Stars
products in the portfolio characterised by high market share in a rapidly growing market. See Boston ...
another definition in the dictionary:
Hierarchy_of_Ne-see Maslow's Hierarchy of Needs.
Sales_Quota-the expected level of sales for a territory in a given period, a sales quota is the expression of a territory's volume and profit objectives.
Product_Flankin
a competitive marketing strategy in which a company produces its brands in a variety of sizes and st ...
another definition in the dictionary:
Buyer_Involveme-a measure of the time and effort a buyer is prepared to devote to the purchase of a particular item. See High-Involvement Products, Low-Involvement Products.
Drop_In_Product-a product that is so nearly identical to that of a competitor that it can be 'dropped in' to the competitor's equipment or machinery without the need to alter settings and without affecting performance.
Reactive_Market
marketing activities forced upon an organisation by competitive action, defensive strategies. See Pr ...
another definition in the dictionary:
Non_Business_Ma-see Non-Profit Marketing
ABS-abbrev. Australian Bureau of Statistics.
Prospecting_Pla
a systematic approach to finding new customers involving the setting aside of time after allowing fo ...
another definition in the dictionary:
Australian_Asso-an association representing the interests of large marketing companies in the advertising industry.
Automatic_Merch-the selling of goods by use of vending machines.
