another definition in the dictionary:
Exploratory_Res-desk research undertaken before primary research is commenced in a marketing research study, including an informal search for material from internal, external and secondary sources, interviews and discussions with informed sources, etc. See Marketing Research, Primary Research, Secondary Research.
Blanket_Contrac-see Blanket Purchase Order.
Open_System
any system or enterprise (nation or business firm) that is affected by external forces.
see also:
Innovation
the introduction of a product which is new to both the company and its customers, a new-to-the-world ...
another definition in the dictionary:
Cents_Off_Deal-see Price Packs.
National_Accoun-major accounts which are sometimes served by a separate salesforce because of their importance. Account specialists try to meet their special needs and to develop close relationships with key personnel. Also referred to as Direct Accounts and House Accounts.
Feedback
the mechanism in the communication process which allows the sender to monitor and evaluate the recei ...
another definition in the dictionary:
Lost_Account_Ra-a measure used to evaluate salespeople in which the salesperson's ability to keep prior accounts as active customers is calculated.
Individual_Bran-a brand name used for a single product within a product line. See Corporate Branding, Family Brand.
Agent
an intermediary or middleman who facilitates the flow of goods and services from producer to end-use ...
another definition in the dictionary:
Decentralised_E-any system for the exchange of goods or services which does not utilise a central marketplace. See Centralised Exchange System.
Non_Family_Hous-singles and non-related individuals living together, the increase in the number of non-family households is an important feature if the changing Australian demography in recent years.
Inertia_Selling
a selling practice in which unsolicited goods and services are sent to consumers in expectation that ...
another definition in the dictionary:
Bottom_Line-a colloquial term meaning 'profits'.
Consumer_Sales_-excluding advertising, personal selling and publicity - intended to motivate potential purchasers of personal and household products to buy.
Galvanic_Skin_R
a physiological testing technique in which the electrical conductivity of the skin is measured to ch ...
another definition in the dictionary:
Democratic_Lead-a style of leadership characterised by group participation in decision-making. See Autocratic Leadership Style.
Descriptive_Lab-a label on a product which announces the size, net weight, ingredients, composition, nutritional value, etc. See Label.
